Internal Forces Analysis
The most important internal force that currently exists is the organizational structure because it might provide the HR manager with specific insights into how the organization functions. On the other hand, it is also one of the keys to capitalizing on staff performance and ensuring that all employees fulfill their functions perfectly. Therefore, optimal staffing needs are contingent on the HR manager’s involvement in organizational charts and standings. In order to make the best use of an organizational chart, the HR manager would have to point out the most vivid connections among staff members and rank every position in a rich, understandable way (Hecklau et al., 2016). Each position within the organization should be attached to a detailed job description where every essential function would be listed. The HR manager relies on the organizational structure because they have to include positions that currently lack employees. Moreover, there may be a situation where the optimal organization chart might not include specific employees, having the HR manager rework the existing staff map. A thorough review of the organizational structure is the shortest path to identifying all the redundancies and addressing them in the most viable manner.
Another internal force that severely affects the HR function is the budget that is currently available to the manager. The problem with this point is that there are specific positions that require additional demand – especially in customer service, manufacturing, and delivery services. The latter put a strain on any organization’s budget because the HR manager has to assign adequate pay to each of the employees who are linked to demand-sensitive positions. A potentially increasing revenue may be helpful in terms of filling each of the positions. This is also true for those positions that do not bring revenue, meaning that the value that they bring still has to be remunerated monetarily, but in a slightly different way (Wilton, 2016). The HR manager should be on the lookout for the best ways to cut and extend the existing budget where necessary to offer the best options to every employee. In turn, the manager would also discover the advantages of voluntary benefits and their low-cost analogs that may be (a) attractive to employees and (b) reducing payroll taxes for the organization.
The definition of how employees may be able to work together and interact on a daily basis delineates the concept of organizational culture. For example, HR managers in smaller companies would only deal with employees who perform their duties directly from the office. In bigger organizations, staff members may be allowed to work remotely, which also puts a strain on the HR manager. Despite the potential comfort, many employees may not be so willing to attend virtual meetings when they are used to their offline counterparts (the same works for phone calls as well). The most important task that the HR manager has to complete in this case is to review the existing flexibility options and come up with conditions that all employees (both office-bound and remote) would have to tolerate throughout their working hours (Sparrow, Brewster and Chung, 2016). The increasing number of work-from-home personnel forces HR managers to define clear specifications that are going to regulate staff operations. For example, if the company expects to offer its services 24/7, both employees and the HR manager should be ready for schedules that extend for the whole twenty-four hours.
Staff Skill Level
One more essential concept that cannot be ignored when dealing with the internal forces that affect the HR manager job position is the presence of certain skills among employees. If the company tends to grow relentlessly, there will be an increasing number of different needs (either operational or administrative) that might not be completed by the existing employees for a variety of unexpected reasons. One of such issues is the lack of job-specific skills, which mostly becomes evident due to the unstoppable innovation in different areas and the deployment of cutting-edge technologies (Sparrow, Brewster, and Chung, 2016). Many current workers simply do not have the knowledge required to run such operations, and the HR manager becomes responsible either for hiring new staff or coming up with additional training sessions intended to help the existing workers gain more insight into the required innovation. On-site training is an irreplaceable asset that should not be ignored by an HR manager who expects their workforce to extend their knowledge base and nurture innovative approaches to business instead of avoiding them.
From the organizational point of view, employee efficiency should be seen as a trend that is either rising or falling from time to time. An accurate prediction of how the team is going to deal with the next challenge is one of the strongest internal forces that affect the HR manager. They would have to exert persistent efforts in the area of creating a positive working environment to achieve more positive results and ensure that productivity is growing. One of the most helpful ideas for the HR manager would be to come up with the most detailed job descriptions and offer employees the most all-inclusive wellness programs (Hecklau et al., 2016). An optimistic attitude taken by the HR manager would also have the employees become more confident and reassured. There is a never-ending number of morale-building activities that could be used by the manager to make the best use of individual employee strengths and achieve all the organizational objectives without hiring new staff or dismissing the existing ones.
The last internal force affecting the HR manager that has been identified within the framework of the current paper is the importance of regulatory compliance. This means that the HR manager should be in a somewhat close relationship with the local security experts and insurance company representatives. If the company fails to adhere to all the necessary legal requirements, the majority of internal forces presented above will not make sense, as there will be no workers allowed to complete tasks for the company (Hecklau et al., 2016). The manager will be responsible for assessing the labor laws (either of the county, state, or national origin) and making sure that the office space is as safe and secure as it can be. Each organizational facility should adhere to the same rules if the company management wants employees to follow corporate policies. The executives, on the other hand, should communicate with the HR manager to find out about the latest required insurance and tax payments.
HR management may not exist without the influence of several external factors as well, with the sociocultural environment leading the way. There may be numerous other concepts included in the cultural and social aspects of an organization such as employee motivation, work ethic, or even attitude toward the workplace. Depending on the culture, the HR manager has to define the correct rewards and come up with the best ideas to remunerate employees. In some cultures, improved work-life balance may be much more welcomed than even a reasonably high monetary reward (Stewart and Brown, 2019). Based on this, the HR manager should recurrently gain more insight into what kind of motivators move the staff forward. If work-life balance is superior to money, the best way to reward employees will be to give them a robust paid leave package and respond to the workers’ lavish vacation plans. Society’s role in affecting the HR manager’s position is also critical, as the former establishes the acceptable norms and carefully monitors the state of affairs (child labour, for instance).
Technology and Innovation
Another external factor that might severely affect the HR manager’s operations is technology. The idea is that there are multiple opportunities and challenges inherent in innovation that have to be explored by the HR manager and either implemented or refuted based on the needs and capabilities of the organization. HR professionals should hire new workers based on the skills that the latter possess. Otherwise, the company would have issues related to the inability to adjust to the flexible workplace environment (Stewart and Brown, 2019). In order to remain successful, the enterprise should always respond to the innovation and hire individuals that are experienced in these specific areas. In a situation where the existing employees do not possess the required knowledge, they either have to be requalified or released from the roster. Managerial needs are always the key priority for the HR manager so that an HR-sponsored training program could be rather helpful.
One more force that cannot be controlled by the HR manager (but still has to be reckoned with) is the economic situation within the market in general. Commercial booms and recessions, with the prevailing rate of inflation going out of control, may easily affect consumer demand. On the other hand, there is also the ever-growing rate of unemployment, which is also a considerable factor affecting salaries and wages for the existing employees. The challenge of economic conditions is supported by globalization, as the latter forces HR managers to operate within a more competitive environment than before (Bratton and Gold, 2017). Every employee has to perform on the edge of their capabilities in order to remain relevant. This means that employee selection and development performed by any given HR manager should always be aimed at maximizing efficiency. For some HR managers, the problem of globalization may also become an opportunity to outsource jobs and save crucial organizational resources. This would help the company increase profits while decreasing the majority of employee-related costs.
Legislation and Politics
The legal aspect of human resource management cannot be avoided as well, because HR managers have to focus on different regulations expected to have the organization align its operations against many complex laws. Some of the essential laws include the Equal Pay Act, the Fair Labour Standards Act, and Worker Compensation laws. Before taking action in any of the areas, the HR manager should first achieve compliance with every required law project to protect the organization from being exposed to political and legal issues. Even civil lawsuits could be evaded if the HR manager took over the legal positioning and made sure that the current environment allows for specific changes (Stewart and Brown, 2019). With the political processes leading to the development of legislation-related practices, the HR manager should monitor pending statutes and protect organizational and employee interests if necessary. Political debates are practically unstoppable, which makes it critical for the HR manager to gain more insight into the latest legislations and their potential impact on the organization and staff members.
Labour Force Demographics
The last type of external force that affects the HR management process is the dynamic nature of intrinsic personnel characteristics. This means that there are older generations preparing for retirement and their younger counterparts who are ready to replace them. The key problem for the HR manager is to find proper methods of attracting these new potential employees. The younger generation requires a different set of rewards and compensation packages, as they are hired differently as well. Given the fact that younger workers are rather picky and much more tech-savvy, HR managers are exposed to the problem of reaching out to such employees. All the potential sources of external influence have to be reviewed by the HR manager prior to making any labor force-related decision, as there will always be a risk of sanctions and lawsuits (Bratton and Gold, 2017). The market pressure also makes HR managers reluctant to external influences as they start ignoring the value that younger workers could bring to the organization. Too many factors that are out of the HR manager’s control yet have to be considered if the organization is willing to succeed.
Analytical Tools Comparison
Table 1. SWOT vs PEST(LE) Appraisal.
|Benefits||SWOT may be used with any company, as it is simple enough and does not require additional investments. There are many situations where SWOT-based strategic initiatives may be implemented. Moreover, SWOT does not cost much, so the management does not have to hire expensive consultants or purchase costly software to support organizational objectives. The only resource that is needed is the time required to fill out a spreadsheet with the SWOT analysis.||PEST analysis may be implemented in the cases where the SWOT did not work for the organization. Even though there is a potential conflict of interests between the external and internal factors that are to be reviewed, the overall state of PEST analysis shows that it can be successfully used for the review. Compared to SWOT, it is much more successful on the macro scale, meaning that it considers economic factors as well.|
|Challenges||There are two essential challenges that affect the application of SWOT analysis. The first is the lack of prioritization where the tool itself does not help in making the decision on what to address first. The second problem is that SWOT is too subjective, as it is mostly based on the data that the reviewer puts into it. Therefore, all sources of bias and experience are damaging the potential objectivity of SWOT analysis results.||The major challenge related to PEST analysis is that it does not assess any internal factors and only focuses on the external situation. Yet, this potential strength is also the biggest weakness of PEST(LE) because its simple design deprives it of the reviewer’s ability to gain insight into every important area of business.|
|Conclusion||Both PEST(LE) and SWOT are beneficial for the organization and its HR manager, as they help determine weaker corporate areas and address them in a timely manner. Nevertheless, internal factors are often much more important than their external counterparts. This means that all the disadvantages and benefits of each of the analytical tools have to be approached carefully if the HR manager wants to analyze the organization properly. Instead of picking just one, they might be able to combine the results of both the PEST and SWOT and make an informed decision in terms of the essential threats and opportunities. Objectively, the SWOT is more powerful because it addresses both external and internal factors and provides the manager with a big picture.|
Strategy Formulation and Implementation
Align the Strategy against the Organisational Vision
The first task that the HR manager would have to complete is to switch to strategic planning and see how daily operations might affect the organization in both the short- and long term. Both the vision and values are equally important because they help the HR manager develop their talent expertise. While understanding the organization’s essential purpose, the manager will also be able to develop motivation and specific behaviors among employees (Banfield, Kay and Royles, 2018). As one of the organizational pillars, the HR manager would also have the opportunity to refocus the corporation and help employees pay attention to what is important at the moment. As an asset that is capable of modeling organizational values and behaviors, HR managers should participate in the process of creating and implementing a new strategy because they possess the internal and external knowledge that could become crucial in the nearest future.
Business Ethics and Culture as Enablers of the Strategy
When there is a dysfunctional organizational culture, even the best strategy will fail over time. In order to evade such misfits and issues linked to the lack of ethics and strategic vision, the executives should consult the HR manager to see how the future business plan would align against the existing organizational culture and values. In a sense, business ethics may not be ignored because of the organization-wide importance of employee effectiveness in a situation where decisions have to be made quickly (Banfield, Kay, and Royles, 2018). Without supporting the team’s performance, the HR manager will not be able to communicate with the required employees and motivate them to behave ethically at all times. Nevertheless, the manager still possesses the power to articulate the necessary behaviors and values that would shape the new strategy. The organizational culture may not be removed from the company’s radar either, as employees’ needs and aspirations also have to be considered in the case where the business expects to succeed.
Identify the Potential Constituents of the Strategy
Even though the financial performance of any organization is rather important and cannot be ignored when it comes to top levels of management, the HR manager has to place an equally strong emphasis on talent and human resources. Without being able to retain the best workers, the organization is not going to succeed, meaning that inclusion and diversity should also make it to the list of the core capabilities that have to be possessed by organizational leaders. All the requirements regarding the potential workers have to be developed and deployed by HR managers (Bailey et al., 2018). Accordingly, the latter are the ones responsible for the successful execution of requirements received from the top-level directors. The fact that HR managers have access to the current talent pool and realize the weaknesses of existing employees means that all the insights that they can gain into strategic decision-making are valuable. Even during the earliest stages of business decision-making, HR managers cannot be ignored, as their knowledge has much potential.
Accountability as a Strategic HR Management Device
The concept of accountability is also crucial for HR managers because they have to maintain specific feelings and opinions among the workforce to make the best use of the proposed strategy. By successfully engaging employees in the policy, the manager will have the opportunity to control the hearts and minds of all team members by picking the best motivation devices for every particular worker. The only requirement that has to be met in order for the strategy to become successful is constant employee engagement. All the possible suggestions, feedback options, and workforce reactions have to be recorded and processed by the HR manager to see if the proposed strategy is working out as expected (Bailey et al., 2018). In the case of possible significant changes, the team would have to restructure its operations with the help of HR-induced transformations touching upon organizational communication and the ability to behave in a certain way. Therefore, an HR manager is an organizational architect who directs the change and makes sure that all the required instruments for proper transformation are in place.
Business Performance Measurement
Table 2. Business Performance Measurement Instruments.
|Profit||The business has to check in with its incomes from time to time in order to see if its initiatives actually pay off in both the short- and long-term. If there is something wrong, the company’s balance sheet will immediately reflect it. There has to be at least one finance specialist across the organization that would assess the company’s standing.|
|Satisfaction||The management should recurrently review its initiatives in order to see how satisfied are employees across the organization. In the case where corporate objectives are not attained, the workforce will be most likely to remain discontented. New ideas have to be delivered from time to time in order to keep the company afloat and maintain employee satisfaction.|
|Social Media||Social media will always be relevant to any kind of business. An organization could track its performance using follower count, positive interactions with other users, and any additional aspects of social media that one could come up with when assessing the company’s performance. The ability to select the right social media platform is another important success factor that may be used to connect with customers on a personalized level.|
|Customer Feedback||Customer feedback is just as important for measuring business performance because it serves as a compass for the future company’s initiatives. The reputation of the organization depends on how it processes customers and responds to the growing demand. Online reviews are critical, as they could be the shortest way to improve existing business ideas.|
The Role of HR Manager in Business Planning
The first task that an HR manager has to do when participating in business planning is to allocate all the organizational resources properly and make sure that all the right people are assigned to specific tasks. This role of an HR manager is one of the key predictors of financial forecast because each of the individuals that have to be recruited has to possess a special skill set to be suitable for the organization (Banfield, Kay and Royles, 2018). All the recruitment activities performed by the HR manager have to be aligned against the resource plan rather carefully. Resignations, maternity leaves, and other dynamic aspects of the HR manager profession could be predicted under the condition where the person responsible for the HR department is aware of the resources available to them.
On the other hand, there is the problem of organizational design. Every HR manager has to possess extensive knowledge in the area of corporate development in order to influence employees in a positive way and have them perform better and come up with innovative ideas more often (Stewart and Brown, 2019). Behavioral and motivational aspects of the HR manager’s work cannot be ignored either because many organizational processes require increased operational efficiency and a workforce with outstanding problem-solving skills. The organizational design proposed by the HR manager should reflect cooperation and loyalty.
The third task that an HR manager could complete within the framework of business planning is the allocation of training and development activities. Numerous new roles appear as a response to technology-related innovations. Accordingly, HR managers have to come up with strategic growth plans intended to outline the company’s future for the next 5-10 years (Banfield, Kay, and Royles, 2018). The need for adequate business planning will be promoted and established by the HR manager who would also mention the possible ways of achieving organizational goals effectively.
The Role of HR Manager in Change Management
The HR manager should support change management by communicating all the essential points to employees. The increasing knowledge in terms of business intelligence might allow HR managers to come up with a better strategic vision where all the marketing and finance points would be taken into consideration. All organizational departments should have access to this kind of information in order to be able to perform at the highest possible level. In this case, the HR manager’s central function would be to employees’ willingness to embrace the change and adapt to the dynamic changes applied to the organization. Strategic HR policies may be seen as a powerful instrument for change management.
On the other hand, HR managers are always responsible for coming up with a complex change agenda where all the required data would be included. The changing calendar and several important milestones have to be proposed by the HR manager in order to specify what has to be reached within a certain timeframe. Both organizational and personal objectives may be included in that agenda, motivating the workforce to exert their best efforts. Business transformation is not a quick process, and it should be carefully managed to the point where all employees have been able to embrace the change. The job of the HR manager is to make sure that everyone adheres to the proposed change and make the steps that bring the organization closer to completing the transformation.
The last task that may be completed by the HR manager within the framework of change management is to come up with a strategy to overcome the emotional barriers. Naturally, change instills fear, so the workforce should be prepared for approaching their tasks and responsibilities differently. The manager should be responsible for preventing and alleviating reluctance among employees, paving the way for even more improvements. Every adverse reaction may be foreseen by the HR manager, especially in the case where they have been able to plan all the activities.
Assessment of Data Sources
Common Metrics Tracked by HR Managers
The total revenue, when divided by the number of employees, makes it possible to gain insight into the average revenue per worker. This particular metric is important for organizations that value monetary efficiency and do not often capitalize on any other aspect of company performance. Another metric is the offer acceptance rate, which stays for the job offers that have been accepted by applicants within a specific period. The higher the percentage is, the more chances there are that the company’s talent acquisition strategy is perfect and does not require any specific changes (DeCenzo, Robbins and Verhulst, 2016). The third important metric is the presence of training expenses per employee. This particular element may be used to determine the overall efficiency of the proposed training, as the organization would have the possibility either to cut training expenses or to increase them where necessary. The final metric is training efficiency that can be analyzed with the help of multiple data points such as employee role, performance improvement, and test scores.
Types of Data Sources
There are two essential types of data that can be used by an HR manager to assess the current state of affairs and propose a set of actions to either maintain or improve it: internal and external. As for internal data, it refers to the information that was obtained through inside analytics. For example, the HR manager could gain access to employee training records, performance appraisals, or employee tenure. This information might be required to ensure that all employees report their feedback and performance-related data in a timely manner. The information on potential workers could also be collected using internal tools, as the manager would have the ability to see if there are any disciplinary actions taken against the given employee (Jamali, El Dirani, and Harwood, 2015). Internal data also gives the ability to point out the most valuable workforce who contribute to organizational success and realize their potential. The only probable challenge related to gathering and using this type of data is that some of these measures may be disconnected, leading to no reasonable conclusions.
As for the external data collection, there are four main types of information that an HR manager could gather to improve the current state of affairs within the organization: financial, organization-specific, passive, and historical. Financial data is used to calculate the cost of hire or further revenue per employee, stabilizing the monetary efficiency of each particular employee. Organisation-specific data that the HR manager may be able to collect relates to supplement analytics of essential products or services provided by the organization. Team members could also provide passive data intended to help the HR manager see how contented employees and customers actually are (DeCenzo, Robbins, and Verhulst, 2016). Historical data, on the other hand, could be collected by the manager to gain more insight into different environmental variables that could affect employee behavior and the company’s economic standing. Internal data cannot give as much insight into global events as its external counterpart.
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