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Marketing Planning

Corporate Travel Services’ Tourism Marketing Plan

Executive Summary Corporate Travel Services Pte Ltd is a leading Travel Management company that ranks among the leading in terms of market base and service delivery in Singapore. Established in 1988, the company has more than 20years of excellence in the fields of travel and hospitality management; the company has...

Human Resource Management

Impact of A. Maslow and D. Mcgregor’s Theories of Motivation on Business

Introduction Motivation refers to the force that drives an individual or a group of persons toward achievement of certain goals (Calver, 2001). Motivation can either be intrinsic or extrinsic (Miner, 2002). There are various theories put in place to explain as to why employees should be motivated. Some of the...

Human Resource Management

Employee Motivation as an Important Element of the Working Enviroment

Employee motivation is an important aspect of the modern-day work environment since employees play a crucial role in the realization of company goals. It follows that several theories have been floated in a bid to explain factors that may influence their productivity at these stations of work. Maslow The hierarchy...

Company Analysis

Halfords: Internal and External Analysis of the Company

Introduction Halfords Group PLC is an organization that was established in 1892. It became an official cycle company in 1906. It has had its ups and downs and today it can be referred to as one of the leading organizations in its area of specialization. The organization is a retail...

Economics

Winners and Losers in South African Gold Mining Areas

Introduction South Africa is one of the world and Africa’s leading gold producers. Due to the changes in ownership structures, gold mining has been earmarked as the prospective venture for empowering native Africans. Harmony gold’s mining company has been at the forefront in championing empowerment initiatives. It is owned by...

Entrepreneurship

Entrepreneurship in the Book “Sir Alan Sugar. The Bibliography.”

Introduction This paper is aimed at carrying out an analysis of the three themes namely: – resources, innovation, and failure of an entrepreneur. This analysis is carried from the existing literature from the book “Burden Charlie, 2010, Sir Alan Sugar the Biography, John Blake”. Being an entrepreneur is a challenging...

Economics

Can Organized Labor Unions Survive in Global Economy?

Thesis Labor unions have been engaged in the struggles for their employees on the various rights and issues which they feel should be handled amicably by the employers both locally and nationally. It’s through this that the employees have been able to communicate well throughout the country for an urgent...

Economics

California Gold Rush from an Economic Perspective

Introduction On January 1848, James Wilson Marshall discovered gold while he was constructing a saw mill at Sacramento, California along the American river. This did not catch the attention of San Francisco reporters as many did not believe him until May 1848 when Sam Brannan who was a store keeper...

Business Ethics

Ethics and Governance: Leadership

Laudable decisions Laudable decisions in the company can be seen through aspects such as accepting the responsibility for the incident, “settling with many victims”. Such decision might not be seen from an ethical perspective, as falls more within the legal framework, but nevertheless, the decision to accept responsibility, and show...

Business Analysis Case Study

Business Ethics in the New Castle United Team

For any business to realize the economic gain, it has to make morally upright decisions. Businesses that only aim at earning economic gain at the expense of morality often find themselves failing. First of all, it is important to note that, for any business decision to be considered to be...

Advertising

Communication Strategies and Marketing Mix

Introduction Success in the highly competitive automotive industry is largely dependent on how well the car maker is able to position the product in the market to appeal to the customers who are faced with an ever growing range of cars in the market. The upcoming of many car manufacturers...

Advertising

GM Holden Company’s Integrated Marketing Communication

Introduction The constant changes in society in general and the business environment in particular, directly influence the consumers and the strategies used to reach them. In terms, of marketing, it can be seen that the fewer methods available for advertisement delivery in the past, emphasized the content of the message,...

Advertising

Nokia’s Integrated Marketing Communication & Brand Building

Abstract This report will analyze the role of Integrated Marketing Communication (IMC) in the brand-building process. It will closely examine, Nokia, as a company that has successfully built and maintained a positive brand image by applying the IMC tools. It will start by defining IMC and its importance, illustrate the...

Advertising

Autonomy Corporation’s Marketing Communication Plan

Background Autonomy Corporation was started in 1996 as a software company in, England, Cambridge. The company is headquartered both in Cambridge and San Francisco in the UK and the US respectively. Autonomy Corporation has offices in many parts of the world including Germany Japan and Australia (autonomy.com 2010, p. 1)....

Advertising

Marketing Communication: A Chocolate New Brand: Testty

Introduction Testify is a new brand of chocolate that has its headquarters in the US and is to be launched in the UK market. This has been considered due to its good performance in the US. Since it was established in the US market, it has recorded an encouraging performance....

Industries

Indigenous Publishing Market Profile of Bahrain

Introduction Book publishing is a huge worldwide market today. It is chiefly controlled by the number of readers, their preferences, and professional guidelines, especially for schools and institutional buyers. The market is also driven by different country’s emphasis on education, rate of enrollment in schools, number of professionals in the...

Company Analysis

Saudi Airlines: Firm Overview and Assessment

Company information Company name: Saudi Arabia Airlines; Airline IATA Code: SV; Airline OACI Code: SVA; All-Class rating: 6.4; Company website.; Main Operational Hub: Jeddah International Airport; Employees: 23,683. Firm Overview and Assessment The company was begun in 1945 with only one plane which had been given to the king (Aziz...

Industries

The U.S. Brewing Industry Research

The brewing industry in the United States has a history traced back to the colonies built in New Amsterdam four centuries ago. During such period of development, it can be stated that many aspects contributed to the development of the industry, while others largely remained unchanged. In a business context,...

Company Analysis

Valero Energy Comprehensive Analysis

Introduction With the advancement in technology and changes in business strategies, there is always a need for organizations and businesses to continuously evaluate their marketing strategies. This is to make sure that they remain in the market sphere and are not outplayed by their competitors and other substitute goods (Ray,...

Business Analysis Case Study

Teamworks Practices in Roy Airlines

Introduction Roy Airlines is a company working in the airline industry. The company purposes to provide quality service to its customers and expand internationally to offer international flights. In such an industry, everyone involved is expected to work as a part of the team. An error from a single person...

Industries

Downfall: An Overview of British Motorcycle Industry

Introduction The British motorcycle industry has evolved through the decades to prove its heritage in success. They started as bicycle manufacturers fitting small and inexpensive engines into bikes. Who would have thought that these bikes would later in the 21st century contribute over 5 billion Pounds to their economy? Yes,...

Leadership Styles

Leadership and Personality From Students in Iran

Overview Operating and managing big companies require good leaders and great leadership skills. Leaders are selected based on their personalities because they may naturally lead people into leadership roles. The term Big Five is used to describe the major classifications of personality types evident in people. Each person has a...

E-Commerce

Online Retailing as a Developing Trend in Business

Executive Summary Online retailing can be seen as a dynamically developing trend in business. One of the successful examples of such trend can be seen through the case of Kogan Technologies, a fast growing Australian company selling consumer electronics, founded by Ruslan Kogan in 2006. The business model of the...

Company Analysis

Yahoo’s Development. Organizational Research and Theory

Introduction Yahoo was founded as a start-up to help provide internet users with directories that would enable users to categories their search using the company’s advanced search options. However, the rapidly changing technological environment of the industry made the human edited directories old as information on the internet increased, making...

Company Analysis

Netflix, Sigapore Net Trade. Success Factors

Singapore Trade Net First, it should be emphasized that the project itself is rather successful; however, the market share could be larger if proper project management strategy was implemented. Considering the fact that the results have exceeded the expectations, the market results could be higher. From the perspectives of costs,...

Company Analysis

BMW Automobile Production and Its History

Introduction BMW is a German manufacturer of automobiles, motorcycles, and aircraft engines (Auto& Schrader, 2005). The company is based in Munich and was started in 1913. The company began by manufacturing aircraft and their engines before switching to producing air brakes for railway vehicles. By 1923, BMW developed its first...

Company Analysis

Knowledge Management Plan For Kamuga Sportswear Inc.

Introduction In today’s competitive world, organizations are shifting from relying on material assets to using intangible assets. For organizations to remain competitive, it now calls for continued innovations. This is the only way through which organizations can standout from others. Innovation can not be achieved without an organization managing its...

Company Analysis

Costco Wholesale Chain Distributorship Analysis

Today, Costco is considered the largest wholesale chain distributorship in the United States, the third-largest retailer in the United States, as well as being ranked the ninth-largest retailer in the world. Additionally, as of July of 2007, the retailer has been considered the largest retailer of fine wine in the...

Product Management

Nokia Wireless Headphones’ Marketing Management

Introduction Marketing is the process by which an organization determines the products that it will offer to customers and the strategies that will be used so that the organization achieves higher sales. The objective of marketing is to create value for customers. Many companies offer their products in different countries...

Business Communication

Diversity Management Challenges in the Workplace Today

Introduction Globalization is being witnessed in various societal structures and socio-economic, as well as cultural aspects of the world today. The workplace is no exception in the ongoing globalization of the world. The workplace no longer has employees who share similar cultures; employees no longer come from the same geographical...

Management

The Scientific Revolution in Human Resourse Management

People’s talents and intellect are the most fundamental assets in any organization. Particularly in our fast-paced world, Human resource management has to hire and maintain persons who are flexible, highly skilled, innovative, and committed. This implies that employees have to contribute both collectively and individually in order to enhance the...

Leadership Styles

The Leadership Moment: Clifton Watford

There is no doubt that Clifton Watford is extraordinary leadership. His leadership period was filled with pioneering moments, challenging restructuring decisions, heavy decisions, and yet remarkable success. He pioneered the great transformation of Teachers Insurance and Annuities Association- College Retirement Fund (TIAA-CREF) from an institution that was riddled with inefficiencies...

Leadership Styles

Leadership Styles and Team Work in the UAE

Introduction Leadership and teamwork are some of the major drivers in the success of an organization. The 21st century has come with various challenges that require new ways of managing organizations. There have been unprecedented changes in the environment in which organizations operate. The changes in the business environment call...

Strategic Management

Information Technology for Management in the Digital Economy

Information Technology in the Digital Economy: Business in the Digital Economy Information Technology has thoroughly revolutionized the business process. Many multinational giants are changing their business tactics like Siemens. Fierce global competitions made companies reduce costs and increase productivity, and e-business is a good solution of this problem. E-commerce mainly...

Business Ethics

Technical Communication: Ethical Codes Report

Introduction A critical aspect of an organization’s life is the realization of its competitive advantage. Attaining the competitive advantage hinges, largely, on an effective Code of Ethics and strategic planning to achieve organizational objectives. Code of Ethics is a general guideline that a company follows in order to explain to...

Business Ethics

Business Ethics and Its Application in Various Areas of Business

Paper analysis Business ethics or corporate ethics can be defined as ethical principles and moral challenges in a business environment (Goodpaster, 2002). It applies to all aspects of business conduct and professions. It is equally relevant to individuals just as it is to an organization. Business ethics address a wide...

Company Analysis

T-Mobile UK SWOT and PESTLE Analysis

Introduction Last year T-Mobile UK was considered to be one of the largest mobile operators in the world with more than 150 million customers worldwide and being the service provider of at least 17 million customers in the United Kingdom the size and coverage of this company is significant. But...

Company Analysis

Strategic Financial Management for Jet Airways

Introduction One of the most important airlines company based in India, Jet Airways, is the second-largest airline company and it is a leader in the domestic market. Worldwide, it flies to a total of 67 destinations and flies 400 flights on an average day. Along with international flights, they have...

Marketing

Decoding the Object of Desire: BMW x5 or Land Rover Range Rover

Comfort, efficiency, and utilitarianism are the three factors that govern the difference between the BMW X5 and the Land Rover Range Rover. The symbolic structures that stand-in for this comfort, efficiency, and utilitarianism are represented in the two models are captured in connotations of class, culture, gender, and utilitarianism. The...

Marketing

Critical Marketing: Defining the Field

Introduction Marketing is the creation of needs and wants from customers through publicity or selling. Marketing theories have received a lot of criticism for not captivating a critical move towards the field of marketing (Hackley 2009). How well a company represents its brand to its customers is detrimental in determining...

Marketing

Marketing Communications Plan: Audi

Marketing communications plan Sales promotion and marketing form the basis of a company’s success. Promotion is a significant element of marketing mix. The main components of promotion include direct marketing personal selling and advertising. While developing an appropriate promotion strategy, a company should put into consideration the purpose of marketing...

Marketing

Learning the Basics of Advanced Marketing

Competition has gone global and the market and industry dynamics have necessitated the need for companies to make concerted efforts streamlined towards ensuring that high quality goods and services are offered in the market at competitive prices. This has resulted in the adoption and implementation of several tools and strategies...

Marketing

Corporate Strategic Audit of Turkcell Company

Current Situation The company is largest in mobile and optical infrastructure in Turkey. It is listed both turkey stock exchange and New York stock exchange. It serves more than 33 million customers every day. Apart from mobile communication, the company offers optical infrastructure. The company also operates its own airlines....

Human Resource Management

Management of HRM on the Example of Wal-Mart

Introduction The report is based on how the theory and research on Human Resource Management (HRM) influence Wal-Mart stores’ operations. Human Resource management entails the management of an organization’s employees. The report covers issues in HRM that Wal-Mart undertakes that should be emulated by other organizations for their success. The...

Human Resource Management

Leadership Communication Is the Key to Effective Management

Communication Communication is generally defined as the exchange of thoughts, ideas, or even information that is conveyed through words, actions, or symbols. Organizations and companies utilize two types of communications namely; downward form as well as upward form. upward communication entails subordinates sending messages to the leaders who are above...

Human Resource Management

Incredible Ventures Company: Management

Statement of business problem Following a poor performance at the Incredible Ventures Company, a board resolution passed the need to cut down on company spending especially on miscellaneous dockets, and redirect the money to fund a new line of products which the company thought to be a possible recovery path....

Human Resource Management

Human Resources Management Subtleties

Introduction Preparing people or putting them through a prescribed procedure has always been a process existing in or produced by nature within human resources management. Human resources management (HRM) is identified as a strategic activity that is engaged in business processes. These include bringing people in and out of the...

Human Resource Management

The Process of Recruiting New Staff Members

Introduction The interest in enhancing fire-prevention propaganda is currently among the priorities in teaching the basics of safety. In that regard, the UK government devotes substantial efforts to the issues of fire safety propaganda, specifically among children of primary school age. Additionally, many efforts are devoted to raising the image...

Human Resource Management

HR Audit: Florida Corrections and Rehabilitation

Introduction An HR audit is a practice used by organizations to develop and evaluate ways of strengthening workforce performance. The main issues considered in the evaluation process include; methods of cost reduction, employee motivation and means to improve productivity and growth in an organization. Evaluation of HR audit is based...

Management

Quantitative Management Research for Quality

Introduction Quantitative management is also referred to as operations research. It is a systematic and scientific approach to problem-solving and decision-making processes. This is especially in complex situations that are replete with many uncertainties. The environment where the method is applied is not only complex, but also is full of...

Management

The Importance of Leadership and Management in Business Development

Introduction Leadership and management are the concepts frequently employed in an interchangeable manner in any organization. On the other hand, Leadership and management really give a description of two distinctly separate concepts. Nevertheless, in this paper, the difference between leadership and management will be discussed and the reason for their...

Management

Information Management for a Company’s Success

Introduction Managing information is a key element for the success of an enterprise. Firms are increasingly incorporating emerging information technologies. The aim of adopting these technologies is to enable these firms to improve on their information management processes. One of the technologies that are being considered includes the Enterprise Resource...

Management

Final Guillermo Furniture Store Scenario

The dynamic nature of business implies that a single successful idea cannot last for too long. The of the environment, the competitiveness of the market, and other determinants, once changed, new opportunities or threats might occur in the environment for which a suitable response is required. For Guillermo Furniture Store,...

Management

Aureola Program at Thomson Reuters Marketing Technology

Introduction In this essay, I will describe my manager John B. I have been working under John since 2009 at Thomson Reuters’ Markets Technology Operations. John is the Senior Operations Program Manager for the Aureola program at Thomson Reuters’ Markets Technology Operations. Thomson Reuters Markets initiated the Aureola Programme in...

Management

Management of Resources and Information

Introduction Management of resources and information is a successful and proficient method of operation for an organization to handle its resources when they are in need of that. These resources may consist of personal resources, monetary data, materials, know-how, space, manufacturing resources. Management of resources and information is a significant...

Management

Public Relation Interview

This assignment was carried out in a health institution on the west side of the country. The institution is a not-for-profit tertiary healthcare facility; it has a capacity of 150 beds and serves a population of close to ten thousand annually. An association of health professionals in the west side...

Management

Corporate Governances in Satyam Computer Services Limited

Introduction In this report, I intend to address my concern over the manner in which management practices in Satyam Computer Services Limited have been governed, and the manner in which various failures and successes have been attributed to corporate governance, structure, and management control. Notwithstanding, there has been a strong...

Management

About Business Process Management and Research That Studies It

Paper analysis “Business process management is a management approach focused on aligning all aspects of an organization with the wants and needs of clients” (Velde, Neil, Paulus, and Wilhelmus, 2004, pp. 22). This kind of approach to business allows companies higher levels of efficiency and productivity (Luca, 2009). Technology is...

Business Analysis Case Study

The Gallery Cafeteria Managing Human Resource

Introduction The presentation relates to The Gallery, a cafeteria, which was initially functioning as a subsidized staff canteen serving lunch to the employees of a large international shipping company. Circumstances have brought about a change in the functioning of the company. The presentation attempts to study from a change management...

Business Analysis Case Study

JetBlue Company’s Entrepreneurial Transformation

JetBlue started as an entrepreneurship startup airline concentrating primarily on point-to-point routes. The case study points out the impending challenge that the company was facing when it was about to make a transition from an entrepreneurial business to a large airline operator in late 2000. The main question that is...

Business Analysis Case Study

American Airlines Improving Customer Service

Introduction In the USA, 2007 shows all the signs of being one of the worst years on record for airline service quality performance. On-time arrival rates have dropped to 72 per cent, an all-time low. The rate of mishandled baggage which stood at 6.5 per 1,000 passengers in 2006 is...

Business Analysis Case Study

Thornton Printing Company’s Operations Management Problem

Introduction The modern day organizations have to excel in mass customization, agile manufacturing, customer centric provision and lean production. The ability of an organization to succeed in all those activities resides within its ability to facilitate its operational communication strategies (Stevenson 768). Operation management in a company deals with process...

Business Analysis Case Study

Production Delays in the Airbus A380

Introduction As the biggest passenger plane ever built, Airbus A380 was a project that would take the aviation industry to a higher level. Many airlines had already booked the new Airbus A380 meaning that they had planned for its integration of in-flight activities in relation to services provided to customers....

Business Analysis Case Study

JetBlue’s Airline Story Revision

Introduction At the time of JetBlue’s airline launch, there were already 87 cases of failures that the US airline industry had witnessed in duration of 20 years. However, this was not to stop David Neelam, who was 40 years old in the year 2000 to launch JetBlue airline. Neelam was...

Business Strategy

Vodafone’s Marketing Strategy Within the UK Market

Introduction With the rapid globalization aided by technological advancement, the information technology industry has bequeathed man with easy way of communication that is more complex than the traditional methods. The mobile telephony sector is growing faster and companies are venturing in the industry to provide quality services and products in...

Management

Marks and Spencers Company: Management

Introduction Marks and Spencers company can trace its origin history back in 1882.The company started after “immigrant pedlar Michael Marks set up his first market stall in Kirkgate. Open Market in Leeds England after being lend 5 pound by a wholesaler named Issac Dewhirst to start a pedlar”(Bevan 3). Mr...

Human Resource Management

Impact of Diversity Forms in Workplace

Introduction Diversity can be defined generally as the act of acknowledging, understanding, celebrating and valuing the differences that exist among people. This should be undertaken with a lot of respect given to the person’s ethnicity, both mental and physical ability, age, gender, class, race, personal spiritual practices, sexual orientation and...

Economics

Significant Events in the US Between the 1950s and the 1990s

Introduction After World War II, most countries of the world were left to grapple with the trail of destruction the war left behind. This destruction was replicated in different sectors of the economy, such as the agricultural, industrial, infrastructure, telecommunications, health, education, and trade sectors among others, resulting in economic...

Corporate Culture

Dubai Electricity & Water Authority Company: CSR Principles

Introduction Living in the modern world of great market competition, the companies mostly think about the personal profit that can be reached via the work with the customers. Furthermore, various ethnic and culturally diverse business partners and rivals demanded the creation of some policies that could regulate business relations and...

Company Analysis

Internship Program at Monsanto Company

Introduction An internship refers to an arrangement where students provide their talents to companies in exchange for a chance to sharpen their business skills and gain hands on experience in a real job environment. A great percentage of internship programs do not pay the interns although some companies provide monetary...

Marketing Strategy

Compass Group’s Strategic Marketing

Introduction The complexity and multidimensional nature of the marketing process, coupled with its innovative base, indicates the likelihood of some uncertainty about legal issues in marketing. Where guidelines are clear, there is no excuse for illegal practices. Businesses must comply with the true spirit of the law. The government, the...

Marketing Strategy

Internet Marketing Strategy for a Company

Introduction With the current increase in the number of individuals using the internet, internet marketing has become the best option for use in promoting a product. Many companies have resolved to use the internet to make their products known to their consumers. The advantage that the internet has over other...

Marketing Planning

Natural Goodness Plc’s Marketing Principles

Introduction Marketing of products and services are one of the key success factors for an entrepreneur nowadays and marketing has not confined only to selling of goods and services rather many other important aspects. A medium sized company must follow the relevant approaches to make its marketing program as a...

Company Analysis

A Java Culture Coffee Shop’s Business Plan

Executive Summary For coffee addicts, a good and ambient atmosphere is necessary for relaxation. A Java Culture coffee place in as a handy necessity when it comes to a place where people will get to relive their lives’ stresses, meet their friends. As for the book worms, this place, they...

Decision Making

Models in Problems and Decisions

Introduction It cannot be argued that the essence of management is about decision-making. Although other functions might be attributable to managers, it can be stated that decision-making might lie within the core of such functions. The exception might be seen in such functions as motivation, inspiration and leadership. Such factors...

Finance

Trouble Asset Relief Program: Money Trail

Introduction TARP or “Trouble Asset Relief Program”, as it is known in full, was a cleverly figured out scheme by the government of the United States of America (Dimsdale, 2), unlike the construction of area 51. Honestly, much credit should be given to the then government for this ingenious plan....

Corporate Culture

Business Objects Firm’s Cross-Cultural Management

Cross cultural management is on the rise in today’s business world and its administration is proving a some-what a challenge to the executives running those companies. However, business policies should ease things out for these executives in management positions and therefore enable them carry out their office duties effectively and...

Industries

Primary Forces Impacting the Motorcycle Industry in US

There five primary forces that influence the motor cycle industry in the US in general and individual producers like Hardley. First, there is the influence attributed to the suppliers bargaining power in the industry. The suppliers in this case refers to the companies that supply the manufacturers of the motor...

Corporate Culture

Changing Culture at Proctor & Gamble

Introduction Corporate culture is generally regarded as the key basing aspect that creates the motivation strategy of the entire company. On the one hand, this may be an integral part of assessing the performance of the employees and management, on the other hand, this may be regarded as the punishment...

Corporate Culture

Corporate Social Responsibility. Microsoft

Abstract With global changes regarding business trends, corporations are facing challenges every day. However, CSR arena has become the ground through which corporations are battling it out in terms of capturing the consumer’s attention. Large corporations like Microsoft have used CSR effectively and reached out to the needy. However, some...

Corporate Culture

Global Business Cultural Analysis: Sweden

Introduction Sweden is found in the Scandinavian Peninsula in Northern Europe and is the third largest country compared to other European Union countries. The majority of the country’s population is made up of ethnic Swedes, but there are also migrants who are referred to as new Swedes. The country boasts...

Industries

Porter’s Model on Australian Wine Industry

Introduction Diamond National Advantage is a model developed by Michael Porter and is used by countries and companies to gauge international business prospects. This was a culmination of a study on leading enterprising countries in the world. This model is made up of four main pillars which influence individual company...

Leadership Styles

Public Administration and Its Role

Introduction Public administration plays a critical role in determining how many developmental goals a country can achieve. National goals can only be achieved to a level in which public administration is willing to promote them. Governance capacity and quality of collective responsibility count in developing or achieving different objectives for...

Finance

The Use of Popular Financial Language in the US World of Finances

Abstract Financial language is the language used in business, primarily the language used by investors. A number of investors currently have problems with understanding their financial advisors due to the special language that they speak. There are a number of factors that contribute to this lack of understanding. One of...

Economics

China Becoming World-Dominant Power in Economy

Introduction With states and cultures dating back about six millennium years ago, China forms one among the oldest civilizations existing in today’s world. The civilization and ethnicity of China is the base of one of the world’s ancient and most composite civilizations. The country proudly possesses a history abounding in...

E-Commerce

Privacy and Security of E-Commerce

Introduction Electronic commerce refers to the use of the Internet to accomplish business transactions of goods and services. For the past few years, there has been an increase in terms of the commercial activities made possible by the advent of the internet. However, the issue of security has been a...

Finance

Global Financial Crisis on Dubai

Introduction Dubai is one of the cities in the United Arab Emirates that has in recent years been highly regarded across the world as a business hub, more so due to its strategic location and growth. The city is headed by the municipality; however, it has autonomy from the rest...

Company Analysis

My Home Solution: Company Analysis

Mission statement A mission statement is a summary of the business or organization’s goals or/and values which are geared towards paving or charting the ways or defining the courses of actions in a given organization. A mission statement is designed to motivate or improve the performance of the people inside...

Business Analysis Case Study

Saxonville Sausage Company: Ann Banks’ Case

Introduction Saxonville Sausage Company has been present in the fresh sausage market for over seventy years and is owned by a group of family members. It produces a range of sausage products like Vivio Italian sausage, Bratwurst, and Breakfast sausage, with the main focus being the fresh sausage. Based on...

Economics

Economic Development Is All About State’s Power

Introduction Power is an integral element in the development of a given country. Although power can be viewed from various perspectives, each perspective has a role in development. For stance, the power vested in a state can be instrumental in the development and formation of factors relevant for the facilitation...

Economics

Guam’s Economy

Situation Guam’s population is expected to increase dramatically due to the military build-up that we anticipate in full force by 2011. The other kinds of changes that can be expected include more major equipment for the military and their operations, an increase in their training activities, more construction, changes or...

Economics

Economics of Ibn Khaldun

Ibn Khaldun is one of great Muslim scholars that lived in 14th century. Ibn Khaldun was born in Tunis, Tunisia in Northern Africa and lived from 1332-1406. At an early age, Khaldun received tradition education and he showed signs of a very bright student who was eager to learn. Khaldun...

Business Communication

Importance of Effective Business Communication

Internal communication Internal communication is communication within a company. It happened in three ways namely upward communication and downward communication and horizontal communication. Upward communication involves communication from junior employees to managers. A business entity where this kind of communication does not exist operates in a void since there is...

Strategic Management

Business School in London: Business Plan

Overview National economies are dependent on education. Statistics reveal that nations with highly educated populations often experience increased economic stability though with a few exceptions. Business schools shape the careers of individuals by equipping them with necessary management tools. The need for education is therefore fundamental to meet the needs...

Product Management

Perpetual Struggle: Why Cigarette Ads Have Been Evolving

Introduction At first sight, it seems that advertising is a mutually advantageous activity, where both sides benefit: a producer promotes his product, and a consumer receives useful information. However, looking at advertising history in detail brings an idea, that advertising is more similar to a struggle than to simple communication....

Product Management

Recycling Batteries: Market Analysis for a New Product

Introduction Every business person ventures into the business world to make a profit. To achieve this, business operators employ various mechanisms. This may range from diversification; where companies enter new markets with new products or through product development. A company introducing a new product to the market is not guaranteed...

Product Management

A Notebook Computer in Huawei’s Product Portfolio

Executive Summary The main objectives of this study is to assess the market condition of a notebook computer as a new product and try to generate an idea for introducing a notebook computer in Huawei’s current product portfolio. Firstly, the report analyzes the current notebook market with its major players...

Business Ethics

Theories of Whistleblowing in Companies

Introduction This essay will review the basic principles of four theories of morality. The theories are reviewed in the light of a decision, which needs to be made. The decision involves a company located in Canada but with a manufacturing plant in Mexico. It has come to light that the...

Company Analysis

Starbucks: Multi-Channel Growth

Introduction Starbucks is an internationally recognised company that first began operations in 1971. It grew to later become a public company through an initial public offer in early 1992. The company has applied growth strategies leading to its expansion into many more countries and hence to a wider market. This...

Business Strategy

General Civil Aviation Authority’s Customer Service

A Summary of Recommendations The General Civil Aviation Authority requires an effective plan to change its current customer service and increase customer satisfaction. It is supposed that the company should have greater awareness and sensitivity regarding customers. The recommendations for improved customer service involve : the establishment of the Customer...

Business Strategy

Dunn Brothers Franchise Inc.’s Strategic Plan

Introduction The purpose of the paper is to prepare a strategic plan for Dunn Brothers Franchise Inc to introduce a new food menu, which is popular with the customer. Like Starbucks or Caribu Coffee, the company has financial resources and capabilities to expand its business in the US market as...

Leadership Styles

Leadership, Theory and Practice of the United States of America

Overview Leadership is an aspect that has no boundaries and limits. Every organization, institution or state needs leadership for the smooth running of its operations. Any place that involves a group of people needs leadership so as to provide direction and guidance. For business organizations leadership is necessary for the...