A leader consistently attempts to guide and support subordinates and influence the conduct of workers to accomplish authoritative objectives. Most of the existing literature on the topic highlights the advantages online business brings to the world of enterprise. Additionally, the articles signify the challenges online marketing brings to the organization, the board practices, and administration. Constant changes in the outside climate influence the rebuilding, expectations, and adjustment to novelty. In the new business space, online business organizations face numerous difficulties and impediments like improper frameworks and shortcomings in giving correspondence stages, legitimate and social problems (Mahdikhani and Yazdani, 2020). This literature review evaluates the ineffective types of leadership which compromise e-commerce business.
Leadership is a significant guideline of association, as pioneers extraordinarily affect the associations’ choices and bearing. In the current time, customary and traditional practices in the administration of associations cannot manage changes and challenges and require new authority trends. Most of the examination, which concentrates on management, has been done on transformational leadership. Without transformational initiative, the probability of accomplishing the better presentation of a firm will decrease in gathering financial difficulties (Mahdikhani and Yazdani, 2020; Suyanto and Nurhaeni, 2017).
Inventiveness and development become the key to winning the competition of the e-market (Suyanto and Nurhaeni, 2017). Authoritative creativity, hierarchical adaptability, and hierarchical advancement straightforwardly affect firm execution by improving business seriousness (Dhir and Dhir, 2018). With the end goal for associations to prevail in changing and progressive climate, hierarchical supervisors need to completely comprehend the leadership capacity and the connection between various authoritative abilities. Furthermore, it relies upon the parts of an innovator in each firm (Dhir and Dhir, 2018). A transformational leader can motivate workers to go past their capacities to offer assistance or better routes in finishing their task (Mahdikhani and Yazdani, 2020). There is small information on the other types of leadership in the literature since transformational is believed to be the most suitable for the modern business scenario. Generally, the researchers claim that following different approaches are often unsuccessful and do not support employee satisfaction in the digital market enterprise. Therefore, choosing the wrong style of leadership to guide workers can be detrimental for online market business.
References
Dhir, S., & Dhir, S. (2018). Organizational capability and performance improvement: A study of e-commerce firms in Indian context. International Journal of Global Business and Competitiveness, 13(1), 35-51.
Mahdikhani, M., & Yazdani, B. (2020). Transformational leadership and service quality in e-commerce businesses. International Journal of Law and Management, 62(1), 23-46.
Suyanto, U. Y., & Nurhaeni, I. D. (2017). Transformational leadership roles in improving employees’ creativity in e-commerce-based firms in Indonesia. KnE Social Sciences, 2(4), 259-265.