72 Philips Research Topics & Essay Examples

Company overview Philips is a multinational conglomerate corporation that specializes in the production of household appliances.
Best known for Medical systems and consumer electronics.
Other products & services Medical equipment, Home appliances, Intellectual property.
Origins Founded in 1891 by Gerard Philips and his father Frederik, with their first products being light bulbs.
Area served Worldwide
Headquarters Amsterdam, Netherlands
Key people Gerard Philips (Founder), Jeroen van der Veer (Chairman), Frans van Houten (CEO), Abhijit Bhattacharya (CFO)
Revenue Over €19 billion
Number of employees Over 81 thousand
Scandals & incidents Philips was alleged to pay bribes for public contracts, charging Brazil’s state healthcare system inflated prices to recoup the cost of the kickbacks.
It is interesting that Philips has launched pioneering products that have defined decades, including the CD and DVD, which were both created in partnership with Sony.
Website www.philips.com
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📝 Philips Research Papers Examples

  1. Philips Company's Strategic Marketing and Management
    The strategy by Philips to market air fryer, which uses steam to cook food, is a major strength to the achievement of competitive advantage.
  2. Philips Company's Strategic Marketing Plan
    Strategic marketing entails a group of continuous activities and comprehensive processes that organizations use to classify and align resources with the established objectives.

🏆 Best Philips Essay Titles

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  1. Apple and Philips Branding Strategies: Case Study
  2. Philips and Matsushita 1998: Growth of Two Global Companies
  3. Apple Inc vs. Philips: Financial Analysis
  4. Philips and Matsushita Composition – Gadgets Market, Technology, Innovation
  5. Comparative Analysis of Philips and Matsushita Companies
  6. Philips Company: Overview, History, Performance, and Business Strategy
  7. Coordinating Globally Dispersed Research Centres of Excellence: The Case of Philips Electronics
  8. Philips Consumer Electronics and Current Issues
  9. Analyzing Distribution Channels for Philips
  10. Philips Electronics Best Model: Assessment and Analysis
  11. Improving Philips Expatriate Employees Strategy
  12. Philips History and Development Key Milestones
  13. European Integration and Australian Manufacturing Industry: The Case of Philips Electronics
  14. Philips Lighting: Screening Markets in the Middle East
  15. Logistical and Value Chain Strategies at Philips
  16. Philips: Marketing, Launch, and Sales Processes
  17. Management Plan For Philips’ Strategic Plan
  18. Philips’ Balanced Scorecard Performance Measurement System
  19. Strategic Partnerships and Healthcare Solutions of Philips Company
  20. Philips Shavers: Maintaining Shaving Leadership in the World Market
  21. Managing Political Imperatives: Strategic Responses of Philips in Australia
  22. Managing the Innovation: Philips Lighting
  23. PEST and SWOT Analysis of the Philips Company
  24. Analysis of Philips’ Key Capabilities
  25. Philips, the Largest European Light Bulb Producers
  26. Analysis of Philips Strategy and Structure
  27. Philips Versus Matsushita: The Competitive Battle Continues – Strategic Analysis
  28. Quality Management Models Analysis: Philips
  29. SWOT Analysis: General Electric and Philips Healthcare
  30. The Balanced Score Card: Philips Electronics
  31. Fire That Changed the Industry: Philips Radio Frequency Chip Manufacturing Plant in Albuquerque
  32. The Link Between the Holocaust and Philips Corporation
  33. The New Brand Positioning of Philips
  34. The Philips Company: Analysis and Profile of the Company
  35. Analysis of Intergraded Marketing Communication for Philips
  36. Strategic Management of Philips Company Analysis
  37. Organization Effectiveness: Philips Company
  38. Marketing Tools and Operations of Philips Ltd
  39. Comparative Analysis of Consumer Electronic Goods of Samsung and Philips
  40. Philips NV: A Case of Failed Strategic Leadership Towards Organization Effectiveness

❓ Philips Research Questions

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  1. What Changes Occurred in Philips Environment Throughout the 1960s and 1970s?
  2. Why Did Philips Have Low Profits During the 1970s and 80s?
  3. What Should Philips Do to Survive in a Changing Global Environment?
  4. What Are Philip’s Source of Inertia, and Ways to Overcome and Suggestions?
  5. What Are Philips’ the Key Success Factors in the Male Shaving Market?
  6. How Is the Philips’ Management Balancing Their Online and Offline Promotion Methods?
  7. What Is the Vertical and Horizontal Structuring of Corporate Communication Within Philips?
  8. What Are the Main Success Factors for Philips?
  9. Why Is Philips More Successful Than Its Foreign Rivals?
  10. What Management Style Does Philips Use in Modern Times?
  11. What Are the Prominent Difference Between Philips and Its Competitors?
  12. How Is Philips Reward System For Employees Organized?
  13. What Cultural Aspects Are to Be Considered by Philips to Be Successful?
  14. What Are Competitive Advantages of Philips in the Existing Market?
  15. What Are Supply Chain Management Practices Applied at Philips?
  16. What Are Current Philips Company Problems?
  17. Who Are the Targeted Customers of Specific Products of the Philips Company?
  18. What Are Peculiriaties of Process Selection and Facility Structure in Philips?
  19. What Is the Biggest Competitive Threat That Philips Faces as It Expands in Global Markets?
  20. What Are Obstacles That Prevent Philips From Further International Expansion?
  21. How Could Philips Avoid Its Failure in the 1970s?
  22. What Are Risks Philips Took on Its Way to Success?
  23. What Challenges Has Philips Faced During Asian Market Entry?
  24. How Are Philips Production Processes Organized?
  25. What HRM Practices Does Philips Apply?
  26. What Peculiarities Does Philips Use to Promote Their Products?
  27. What Are the Strengths and Weaknesses of Philips Company?
  28. What Pricing Strategy Does Philips Use?
  29. What Challenges Does Philips Face During COVID-19 Pandemic?
  30. What Are Changes Taking Place in Philips Marketing Practices in the Digital Age?

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