80 Adidas Research Topics & Essay Examples

Company overview A German company that specializes in making clothing & shoes; world’s second-largest sportswear manufacturer.
Best known for Adidas Superstar sneakers
Products & services Footwear, clothes, sportswear, sports equipment, personal care products.
Origins Established in 1924 by two brothers – Adolf and Rudolf Dassler.
Area served Worldwide
Headquarters Herzogenaurach, Germany
Key people Thomas Rabe (Chairman), Kasper Rørsted (CEO)
Revenue Over €20 billion
Number of employees Over 50 thousand
Scandals & incidents In 2000, Adidas was accused of making its products in two Indonesian factories featuring child labor, forced overtime, & sexual harassment.
It is interesting that In the 1930s and 1940s, Adidas was the official supplier of footwear to the Hitler Youth clubs.
Website www.adidas-group.com

📝 Adidas Research Papers Examples

  1. Adidas: Digital Marketing Analysis
    Business essay sample: This paper will focus on social media marketing and mobile marketing strategies, in which the company invests to remain successful.
  2. Nike and Adidas Products: Price and Income Elasticity
    Business essay sample: This paper reviews the price and income elasticity of commodities from Nike and Adidas companies 💪. It explores issues that influence the elasticity of their products.
  3. Sustainability in the Dutch Sneakers Industry: Adidas and Nike
    Business essay sample: This study will identify consumer perception barriers of green purchasing behavior and examines the effect of these barriers towards corporate social responsibility practices.
  4. The Case of the Adidas and Nike Sneakers Market
    Business essay sample: This study will identify consumer perception barriers of green purchasing behavior and examines the effect of these barriers towards CSR practices.
  5. Adidas Company's Vision, Mission, Competition
    Business essay sample: The Adidas company is involved in production of athletics apparel, footwear, and accessories for both male and female customers of any age.
  6. Marketing Strategy of Adidas in the UAE
    Business essay sample: This paper aims to analyze a worldwide corporation Adidas on its marketing components, specifically in the United Arabic Emirates.
  7. Adidas Company's Position and Performance
    Business essay sample: Short term liquidity position of Adidas Company has been analyzed below. A number of ratios were calculated during the last 5 years for analysis purposes.
  8. Future for Purchasing: Collaborative and Electronic
    Business essay sample: Globalization has opened new avenues for global integration of functions like operations, logistics, procurement, and marketing in the upstream part of the supply chain.
  9. Adidas Shoes: Situation Analysis, Future Strategies
    Business essay sample: Adidas is the second world largest sports apparel producer. The business enjoys many strengths including a strong brand name and control over its distribution channels.
  10. Adidas: New Service Development
    Business essay sample: This paper proposes introducing a new Adidas product personalized selection and delivery service based on a specific type of activity of a customer within a mobile application.
  11. Changing Footwear Industry: Impact of Online Shopping
    Business essay sample: The footwear industry consists of companies that are engaged in the marketing of footwear such as dress shoes, sneakers, boots, sandals, as well as athletic and trade-related products.
  12. Compensation and Benefits Package for Employees
    Business essay sample: Companies’ management needs to define possible benefits for their employees, which can include compensation, rewards, and other elements aimed at engaging staff members.
  13. Adidas Group's Financial Statement Analysis
    Business essay sample: The Adidas Group has a sound financial position. Besides, the financial performance of the company improved in 2015.
  14. Analysis of Multinational Corporations
    Business essay sample: Multinational corporations always extend their operations in other countries to find conducive business environments. The major aim is searching for cheap labor.
  15. Adidas Speedfactory Relocation Project Assessment
    Business essay sample: The most recent project that Adidas has launched is related to the relocating of its speedfactories that manufacture sporting shoes using robotics from Germany and the USA to Asia.
  16. Comparison and Evaluation of Nike and Adidas Competitive Strategies
    Business essay sample: The paper analyzes Nike Company which opted to move its operations into six regions and Adidas, which has markets in some regions.
  17. How Does Social Media Marketing Affect the Economic Success
    Business essay sample: Social marketing is one of the modern and effective strategies resting on the growing population of social networks and the spread of the Internet.
  18. Adidas Company’s Marketing Strategy
    Business essay sample: The marketing activity of Adidas is productive because customers the business explicitly displays what benefits customers can obtain from associating with it.
  19. Analysis of Adidas Firm's Strengths and Weaknesses
    Business essay sample: The brand that will be evaluated in this report is Adidas, one of the leaders in the sports apparel industry which provides comfortable sportswear and equipment.

🏆 Best Adidas Essay Titles

  1. Organization and Business Structure of Adidas
  2. Financial Analysis and Comparison of Nike and Adidas Stock
  3. Adidas and Restructuring Its Business Lineup
  4. New Adidas Product Marketing Campaign
  5. Adidas and Its Impact on the World Cup
  6. Adidas: Marketing Mix and Effectiveness
  7. Internal Alignment and External Competitiveness for Adidas and Nike
  8. Corporate Strategies and Analysis of Adidas
  9. Globalization and Ethical Issues Regarding Adidas
  10. Adidas Marketing Communication Strategies
  11. Feasibility Study for Adidas Clothing Stores
  12. Adidas: Human Resources Management
  13. Adidas Market Segmentation, Targeting, and Positioning
  14. Adidas Sustainable Development Strategy
  15. Adidas: Financial Performance and Market Position
  16. Adidas Branding Strategies
  17. Adidas Strategic Management Analysis
  18. Adidas and Its Revitalized Success Over the New Millennium
  19. Integrated Marketing Communication Effectiveness of Adidas
  20. Analysis Customer Relation Theory of Adidas
  21. Effective Advertising and Its Influence on Consumer Buying Behavior
    A company needs to generate sales in other to meet the operating costs to remain in business and consider the importance of sales in a company.
  22. Adidas: SWOT Analysis and Michael Porter’s Five Forces Model
  23. Adidas Company’s Analysis: Strengths and Weaknesses
  24. Sophisticated Marketing Strategy Associated With Adidas Group
  25. Corporate Social Responsibility Performance and Strategies of Adidas Group
  26. Adidas: It’s Ethics and Corporate Social Responsibility
  27. Adidas Promotional Campaign During the 2008 Beijing Olympics
  28. Adidas: A Look From the Perspective of Quality
  29. Organization and Business Structure of Adidas Group
  30. The Global Media Manager for Adidas International
  31. Adidas Company Quality Costs and Improvement
  32. Adidas: The Largest Sportswear Manufacturer in Europe
  33. Footwear Giant Adidas and Its Brand Strategy
  34. Planning Effective Marketing Strategies for an Adidas Target Audience
  35. Organization and Business Structure of Adidas Commerce
  36. Internal Alignment and External Competitiveness for Adidas and Nike
  37. Adidas Human Rights Policy and Euro 2000
  38. Adidas and Consumer Behaviour
  39. Adidas: Marketing Mix and Effectiveness Assignment
  40. Adidas Promotional Campaign Assignment
  41. Adidas Sponsorship Examples

❓ Adidas Research Questions

  1. Is Adidas a Socially Responsible Company?
  2. How Has Adidas Developed a Niche Market for Their Brand Adidas Originals?
  3. What Sets Adidas Apart From Its Competitors?
  4. How Does Adidas Present an ‘Own the Game’ Growth Strategy Until 2025?
  5. How Does Adidas Motivate Its Employee?
  6. What Is Adidas’s New Promotional Campaign?
  7. How Are Adidas’s Competitors Different?
  8. How Products Are Developed to Sustain Competitive Advantage in Adidas Company
  9. How Does Adidas Compete for Markets
  10. How Does Adidas Deal With Competition?
  11. How Is Environmental Factors Influences Adidas in Marketing Decisions?
  12. What Is the Code of Ethics for Adidas?
  13. What Product Life Cycle Has Adidas?
  14. What Is Adidas’s Marketing Strategy?
  15. How Is Adidas Using Creative Narratives to Build Brand Equity?
  16. Is Adidas a Multinational Company?
  17. Better Brands: Is Adidas Sustainable?
  18. How Adidas Learned and Developed Their Product?
  19. Is Adidas Ethical or Unethical?
  20. How Did Adidas Group Start?

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BusinessEssay. 2023. "80 Adidas Research Topics & Essay Examples." August 8, 2023. https://business-essay.com/companies/adidas-research-topics/.

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