80 PepsiCo Research Topics & Essay Examples

Company overview An American-based soft-drink, food, and snack company operating worldwide.
Best known for Soft drinks and snacks: Pepsi, Lay’s, 7UP, Doritos, Tropicana
Origins Was founded by Caleb Bradham, a pharmacist from North Carolina, in 1898
Area served Worldwide
Headquarters Harrison, New York, US
Key people Ramon Laguarta (CEO & Chairman)
Revenue Over $70 billion
Number of employees Almost 300 thousand
Business divisions PepsiCo Beverages North America, Quaker Foods North America, Frito-Lay North America, Latin America, Asia, Middle East and North Africa, Europe and Sub-Saharan African.
Scandals & incidents Pepsi Number Fever – a promotional campaign held in the Philippines in 1992 that led to riots and deaths.
It is interesting that In 1972, Pepsi became the first US product to be sold in the USSR.
Website www.pepsico.com
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📝 PepsiCo Research Papers Examples

  1. Pepsi Company's Supply Chain Strategies
    PepsiCo Inc. is one of the leading food and beverage companies in the world. This research will focus on the supply chain strategies used by PepsiCo in its beverage segment.
  2. Coca-Cola and Pepsi Companies Strategies
    The Coca Cola Company and PepsiCo are the global industry leaders as far as soft drinks are concerned. Different industry players struggle to achieve market leadership and control their competitors.
  3. Pepsi and Coca-Cola Company Analysis
    This is an analysis of the global market share that PepsiCo and Coca-Cola Company hold to determine the level of their performance and future financial health.
  4. Pepsi Company Analysis: Operations and Performance
    This paper analyzes PepsiCo Company, including its historical background, business divisions and international operations, corporate governance, financial performance and strategy.
  5. Pepsi Company's Issues and Solutions
    In this paper, the researcher seeks to conduct a critical case analysis of PepsiCo to help identify core issues that affect its operations, and how the issues can be addressed effectively.
  6. Coca-Cola and Pepsi Companies' Different Strategies
    This study analyzes strategies used by Coca-Cola and Pepsi by viewing national and international issues related to consumer preferences and post-recessionary impact on the firms.
  7. Marketing Principles Concept in Business
    The principles of marketing revolve around the governance of the major components of the marketing mix concept.
  8. Pepsi Max Product's Market Entry Strategy into India
    Pepsi Co has entered Indian Market in 1985, making a tie-up with one of India's leading business houses to begin the soft drink operations in the country.
  9. The PepsiCo Company's Strategy Implementation
    To ensure the company’s strategy of quality focus, PepsiCo Company through the department of human resources is focusing on putting in place a skilled workforce.
  10. Oligopoly Economics: Coca-Cola & Pepsi Competition
    Competition between Coca-Cola and Pepsi in the 21st century serves as a perfect example of oligopoly economics.
  11. Research on Carbonated Soft Drinks Market in the UK
    The purpose of this research is to investigate the carbonated soft drinks market as a major sector in the worlds refreshment industry but majoring in the UK markets.
  12. Enterprise Integration: The Pepsi Challenge
    A great shift in the culture of the organization is needed for PepsiCo to become centralized. At first, it is vital to produce the change in attitude.
  13. PepsiCo: Company Analysis
    The firm’s success is evident from the fact that it has managed to become the global leader within the industry having achieved a number of milestones over the years.
  14. Strategic Brand Management: Coca-Cola and Pepsi Brand
    Branding is one of the most important marketing strategies. This paper looks at brand management strategies as used in Coca cola and Pepsi brands.
  15. Coca-Cola and Pepsi-Cola Companies' Marketing
    The two companies, Coca-Cola and Pepsi-Cola, depend on experienced employees, finance, and brand names as their strengths in competing for market share.
  16. Coca-Cola and PepsiCo: Global Marketing
    This paper will focus on a case study of two beverage rival companies that have dominated the global market for years; Coca-cola and PepsiCo.
  17. Operational Excellence at PepsiCo
    PepsiCo's centralized system of management complicates and hinders operational excellence due to the limited space that other employees have during decision-making processes.
  18. Pepsi’s Investment in the Australian Market
    Pepsi is the second-largest food and beverage business in the world. Launching an energy drink to the market right now is a good and timely investment.
  19. PepsiCo: Business Strategies
    This paper aims at studying PepsiCo's strategies that have enabled it stay ahead of the competition in the past.

🏆 Best PepsiCo Essay Titles

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  1. Operations Management Problems in Pepsi
  2. Analysing the Market Share of Pepsi Company
  3. Analyzing The Marketing Environment Pepsi Energy Drink
  4. Pepsi Advertising Influence on Consumers
  5. Analyzing Pepsi Marketing Failures
  6. Pepsi Corporation History and Major Problems
  7. Pepsi And The Soft Drink Industry Leaders Post High Profits
  8. Horizontal and Vertical Income of Pepsi
  9. Pepsi Company’s Difficulty Entering the Indian Market
  10. Advertising and Campaign Pepsi Refresh
  11. Pepsi Company: Contracts and Privacy Issues
    The theory applies to the case between Pepsi Company and a Seattle man where Pepsi Company included Harrier Jet in one of its TV commercials as a prize after getting seven million Pepsi points.
  12. Pepsi Advertising and Branding Marketing
  13. Operation Strategies for Pepsi Company to Attract Their Customers
  14. Marketing Channels And Logistics Of Pepsi International
  15. Pepsi: Brand Compatibility, Relationship Power, and Life Satisfaction
  16. Pension Plans, Investment and Employment Preference of Pepsi
  17. Price Earning Ratios of Pepsi
  18. Overview of Pepsi’s Fiscal Status
  19. Cultural Understanding of Pepsi’s Management
  20. Estimating Pepsi’s Price and Advertising Strategies
  21. Overviewing Internal and External Business Factors for Pepsi Co
  22. Management Accounting for Subsidiary of Pepsi
  23. Marketing Channels and Logistics of Pepsi
  24. Pepsi: Corporate Social Responsibility
  25. Pepsi’s Corporate and Business-Level Strategies
  26. Pepsi’s Marketing Strategies and Why They Work
  27. Porter’s Five Forces Model of Pepsi
  28. Pepsi Commercial with Chinese Monks as Art
  29. Strategic Human Resource Management of Pepsi
  30. Pepsi Branding and Marketing Strategies Defined in History
  31. The Foundation and History of the Pepsi Cola Beverage Business
  32. The Marketing Strategies Used by Pepsi to Compete in India
  33. The Pepsi Carbonated Soft Drink Consumer Demand Promotion
  34. Two Reasons for Pepsi to Think Twice About Sodastream
  35. Crystal Pepsi: What Went Wrong About It
  36. Detailed Explanation for Life Cycle Of Pepsi Cola
  37. Marketing Strategies of Pepsi in Thailand and UK
  38. Situational and Marketing Analysis for Pepsi Co
  39. Strategies for Building Brand Image for Pepsi
  40. The Mission and Marketing Stratehies of Pepsi Cola
  41. The Pepsi Challenge, Deception and Perception

❓ PepsiCo Research Questions

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  1. Why Pepsi Decided to Change the Color of the Can?
  2. How Do Competitors Affect Competitive Advantage of Pepsi?
  3. How Can Pepsi Change Its Organizational Environment?
  4. How Can Pepsi Compete Coca Cola in Product Sales?
  5. Has the Industry That Coke and Pepsi Compete Generated High Profits Historically Relative to Other Industries?
  6. What Are the Different Methods of Communication in Pepsi Company?
  7. What Are the Reasons Why Pepsi Company is the World’s Largest Manufacturer and Distributor of Snack Chips?
  8. Why Are Pepsi Products Loved All Over the World?
  9. What Are the Motivational Techniques of Pepsi Business?
  10. What Is the Brand Management of Pepsi Co. in Pakistan?
  11. How Do Pepsi Fight for Foreign Markets?
  12. What Are Consumers’ Preferences of Pepsi?
  13. What Are the Advertising Strategies for Pepsi?
  14. What is the Marketing Plan for Pepsi Caribbean?
  15. What Are Operation Strategies for Pepsi Company?
  16. What is the Product Life Cycle of Pepsi Cola?
  17. How Does Pepsi Crunch the Competition?
  18. What Is Pepsi Global Marketing Plan?
  19. What Went Wrong About Crystal Pepsi?
  20. What Is the Reason Behind the Battle of Pepsi and Coca-Cola Company?

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BusinessEssay. (2022) '80 PepsiCo Research Topics & Essay Examples'. 9 January.

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BusinessEssay. 2022. "80 PepsiCo Research Topics & Essay Examples." January 9, 2022. https://business-essay.com/companies/pepsico-research-topics/.

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BusinessEssay. "80 PepsiCo Research Topics & Essay Examples." January 9, 2022. https://business-essay.com/companies/pepsico-research-topics/.