|Company overview||A Chinese company, one of the world’s leading PCs manufacturers.|
|Best known for||ThinkPad line, Yoga line, IdeaPad line|
|Products & services||Laptops, desktops, smartphones, tablets, netbooks, printers, etc.|
|Origins||Founded in 1976 in California by Steve Jobs, Steve Wozniak, and Ronald Wayne.|
|Headquarters||Hong Kong, Beijing (China)|
|Key people||Yang Yuanqing (Chairman & CEO)|
|Revenue||Over $60 billion|
|Number of employees||Over 70 thousand|
|Scandals & incidents||In 2014 and 2015, Lenovo preloaded Superfish on its laptops. The adware was breaking secure connections to access sensitive users’ data.|
|It is interesting that||Lenovo is a portmanteau word that consists of “Le-” (from “legend”) and “novo” (“new” In Latin).|
📝 Lenovo Research Papers Examples
- Lenovo Company's Globalization and ViabilityThis essay provides an insight into ways in which Lenovo uses the globalization of production, markets, and institutions to increase its viability.
- Lenovo Company's Change ManagementThis essay focuses on the Lenovo Company and uses five different articles to elaborate on various aspects involved in its change management.
- Lenovo Company's Strategy EvaluationLenovo’s strategy can be identified as a combination of vehement acquisitions, absence of ‘yes, yes, yes’ corporate culture, and a strong focus on innovation.
🏆 Best Lenovo Essay Titles
- Comparing Apple and Lenovo’s Technology Stratagy
- Discussing Business Merger Between Lenovo and Motorola Mobility
- Analyzing China’s Lenovo Group Agreement
- Chinese Brand Strategy: Reviewing on Lenovo
- Internal and External Lenovo Analyzing
- Comparing Between Apple and Lenovo
- Comparing Google, Lenovo, and AT&T
- Analyzing Green Ocean Strategy by Lenovo United Kingdom
- Analyzing IBM Lenovo Alliance
- Lenovo Computers Overview: East Meets West
- Discussing Lenovo Group Limited’s Strategic Brand Management
- Analyzing Lenovo Laptop-Promotional Strategy
- Analyzing Lenovo Laptops Consumer Behavior
- Lenovo Product Life Cycle
- Analyzi Lenovo’s Corporate Social Responsibility
- Analyzing Lenovo’s Rebranding Efforts
- Managing People in Lenovo China
- Comparing Marketing Strategy DELL,HP, Lenovo and IBM
- Analyzing Merger Between China’s Lenovo and IBM
- Analyzing Strategic Human Resources Management at Lenovo
- Discussing the Vision, Mission, Value snd Culture of Lenovo
- Understanding Supply Chain Relating to Lenovo
- Customer Relationship Management Technique Of Lenovo
- Corporate Social Responsibility And Sustainability in The Cell Phone Industry Related to Lenovo
- Chinese Brand Strategy: Review on Lenovo
- The Business and Financial Performance of Lenovo Group
- Pharmel Performance Management, Managing Diversity in Lenovo
- The Strategic Marketing Management Analysis of Lenovo Group
- The Vision, Mission, Value and Culture of Lenovo
- The Strategy for Building a Global Brand of Lenovo
- The Structure and Management Structure of Lenovo
- The Major Challenges that Lenovo Could Be Facing in the Emerging Market
- Relevance and Lenovo’s Application of Relevance
- Lenovo Marketing Strategy Analysis
- Internal and External Analysis of Lenovo
- Lenovo’s Technology Stratagy Analysis
- Good Lenovo International Business Strategy
- Lenovo Advertisement Analysis and Critique
- Lenovo’s Brand Building Strategies
- Lenovo Group Limited’s Strategic Brand Management
❓ Lenovo Research Questions
- What Is Customer Relationship Management Technique of Lenovo?
- How Can Lenovo Increase Its Competitiveness From the Deal With IBM?
- What Is Global Strategy for Lenovo?
- IBM and Lenovo: What Went Wrong?
- What Are Key Success Factors for Lenevo?
- What Is Core Competence of Lenovo?
- Does Lenovo Buy German Vendor Medion to Boost Europe Sales?
- What Is Lenovo Group Marketing Strategy?
- What Is Lenovo Market Segmentation?
- What Are Lenovo’s Five Industry Forces?
- What Is Marketing Communication for Lenovo?
- What Are Opportunities and Threat for Lenovo Pocket PC?
- What Are Strategies for Success Lenovo?
- What Are the Major Challenges That Lenovo Could Be Facing in the Emerging Market?
- What Is the Strategy for Building a Global Brand Lenovo?
- What is the Structure and Management Structure of Lenovo?
- What Does Explain Lenovo’s Success Prior to the Acquisition?
- Why Corporate Social Responsibility Matters Lenovo?
- What Makes Lenovo an Innovative Company?
- Why Does Lenovo Should Enter the Chinese Market?