77 Abercrombie & Fitch Research Topics & Essay Examples

Company overview An American lifestyle retailer that focuses on casual wear. The company operates three other offshoot brands: Abercrombie Kids, Hollister Co., and Gilly Hicks.
Best known for Apparel and accessories for adults and kids.
Other products & services Apparel, accessories, personal care, footwear.
Origins Founded in 1892 in New York City by David T. Abercrombie.
Area served Worldwide
Headquarters New Albany, Ohio, U.S.
Key people David T. Abercrombie (Founder), Terry Burman (Non-Executive Chairman), Fran Horowitz (CEO)
Revenue Over $3 billion
Number of employees About 44 thousand
Scandals & incidents In 2009, Abercrombie & Fitch was fined more than $115,000 for refusing to let a teenage girl help her sister, who has autism, try on clothes in a fitting room.
It is interesting that During the 90s and 2000s, Abercrombie & Fitch was famous for “sexy” salespeople called “models”, and for hiring only “good-looking” people for staff in all stores.
Website www.abercrombie.com
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📝 Abercrombie & Fitch Research Papers Examples

  1. Abercrombie & Fitch Company's Retail Strategy
    The main products which are being sold by the Abercrombie & Fitch company in the world market include men’s cloth, women’s wear and kids’ wear.
  2. Benetton, Gap, A&F Hiring on the Basis of Looks
    Benetton and Gap hire attractive people from diverse races and backgrounds, while A&F has been accused of being too selective, hiring only blondes.
  3. Abercrombie & Fitch: Brand Revitalization and Extension Strategies
    The target customer for A&F brand must be extended in terms of demographics i.e. age, sex, color, and race. The traditional white man’s wear concept of the brand must be changed.
  4. “Muslim Woman Denied Job Over Head Scarf Wins in Supreme Court” Review: Discriminatory Look Policy
    The article by Adam Liptak titled "Muslim Woman Denied Job Over Head Scarf Wins in Supreme Court" discusses a lawsuit against Abercrombie & Fitch.
  5. Abercrombie and Fitch: Redefying Target Market
    The study of how Abercrombie and Fitch can redefine its target market and create relevant assortments, to sell the changes and revamp its presentation to attract customers.
  6. Advanced Accounting Practices of Abercombie & Fitch Co
    The Company has a well-established information system for managing information on point-of-sale, inventory management, supply chain management, and financial reporting.
  7. Abercrombie & Fitch: Aligning Operational Needs With Business Strategies
    The objective of this paper is to discuss how Abercrombie & Fitch can align its operational needs with business strategies, using Porter’s Five Forces Analysis.

🏆 Best Abercrombie & Fitch Essay Titles

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  1. Abercrombie & Fitch and Forever 21s’ Marketing Strategies Comparison
  2. Diversity Management Challenges Within A&F
  3. Abercrombie & Fitch and the Gap: Company Overviews Comparison
  4. Integrated Marketing Communication and Web Analysis of A&F
  5. North American Clothing Company Abercrombie & Fitch Overview
  6. Retail Field Study: Abercrombie & Fitch and Club Monaco Comparison
  7. Exploring the New Target Audiences for Abercrombie & Fitch
  8. Abercrombie & Fitch Marketing Strategy Analysis
  9. Image and Personality Discrimination in Employment: A&F Case Analysis
  10. Abercrombie & Fitch Environmental Threats Overview
  11. Comparing the Annual Financial Statements of H&M and A&F
  12. Financial Analysis for Abercrombie & Fitch
  13. Evaluating Marketing Campaign for Abercrombie & Fitch
  14. Market Segmentation Analysis of Abercrombie & Fitch
  15. Value Chain Analysis: Abercrombie & Fitch
  16. Abercrombie & Fitch’s Challenges and Opportunities Analysis
  17. Greatest Environmental Threats That Have Immediate Implications Abercrombie & Fitch
  18. Abercrombie & Fitch Marketing Strategy Analysis
  19. Use of Sexuality in Abercrombie & Fitch Advertising
  20. Abercrombie & Fitch and the Moral Degradation of America
  21. SWOT Analysis of Abercrombie & Fitch
  22. Analysis of Entry of Abercrombie & Fitch in France
  23. Diversity Management Challenges Within Abercrombie & Fitch
  24. The Underdressed Brand: Abercrombie & Fitch
  25. Abercrombie & Fitch Tries to Make Clothes for Big Women
  26. Analysis of Abercrombie & Fitch Controversy
  27. The History and Marketing Campaign of Abercrombie & Fitch Company
  28. Abercrombie & Fitch’s Greatest Organizational Strength
  29. Identification of the Brand: Abercrombie & Fitch
  30. Changes in the Business Environment: Abercrombie & Fitch
  31. The Market Position of Abercrombie & Fitch
  32. The Positioning of the Brand: Abercrombie & Fitch
  33. External and Internal Analysis of Abercrombie & Fitch
  34. Abercrombie & Fitch and Porter’s Generic Strategies
  35. A&F: Strategic Plan, Implementation and Measurement of SMART Objectives
  36. Abercrombie & Fitch Popularity Among Youths
  37. The Influence of Brand Identity of Abercrombie & Fitch
  38. Abercrombie & Fitch: The Relationship Between a Brand and Its Customers
  39. The Controversy Surrounding A&F Quarterly
  40. Abercrombie & Fitch Is Declining Rapidly in Sales

❓ Abercrombie & Fitch Research Questions

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  1. What Are the Greatest Environmental Threats That Have Immediate Implications for Abercrombie & Fitch?
  2. How Can A&F’s Strengths Be Used to Deflect Environmental Threats to Further the Company’s Success in the Industry?
  3. What Are the Greatest Opportunities Available in the Marketplace for A&F to Pursue?
  4. Would You Suggest Any Changes in Marketing Strategies That Would Allow A&F to Better Position in the Minds of Consumers?
  5. What Are the A&F Company’s Greatest Weaknesses?
  6. Why Is A&F So Popular-In-Group & Out-Group?
  7. What Are A&F’s Greatest Organizational Strengths?
  8. How Can A&F’s Strengths Be Used to Take Advantage of Opportunities to Further the Company’s Success in the Industry?
  9. What Are the Main Competitors of Abercrombie & Fitch in the US Market?
  10. How Can A&F Guard Against Becoming Too Mainstream and Experiencing a Customer Backlash?
  11. What Are Strategies of Abercrombie & Fitch to Deal With Weaknesses and Threats?
  12. What Is the Most Appropriate Marketing Strategy for A&F Brand in Europe?
  13. Which Behaviors, Affective Responses, and Cognitions Are Most Important in Shopping at A&F?
  14. What Are Principal Risks Associated with A&F With Opting for a Differentiated Pricing Policy Between the USA and European Markets?
  15. How Did Abercrombie & Fitch Use Branding in the Market – Singapore?
  16. What Elements Need A&F to Be Put Into Consideration When Developing a Communication Policy?
  17. Does Abercrombie & Fitch Deal Effectively With Its External Environment?
  18. What Changes Are to Be Implemented for A&F Strategy to Improve Their Business Position?
  19. How Do Abercrombie & Fitch Use Their Social Media for Customers’ Engagement?
  20. What Is the Weakest Link in Abercrombie & Fitch Company’s Supply Chain?
  21. How Has the Abercrombie & Fitch Business Model Evolved During the Last Several Years?
  22. What Should Abercrombie & Fitch Do to Survive in a Changing Global Environment?
  23. How Do Business Environment and Economic Trends Affect Performance of Abercrombie & Fitch?
  24. What Are the Characteristics of Competitive and Coordinating Behavior of A&F?
  25. Who Are the Targeted Customers of the Abercrombie & Fitch Company?
  26. What Are Changes Taking Place in Abercrombie & Fitch Marketing Practices in the Digital Age?
  27. Should A&F Continue With the Current Segmenting Strategy or Widen Its Clothing Selection to Appeal to a Greater Number of Potential Consumers?
  28. What Challenges Does Abercrombie & Fitch Face During COVID-19 Pandemic?
  29. How Does Abercrombie & Fitch Organizational Structure Look Like?
  30. What Challenges Has Abercrombie & Fitch Faced During Asian Market Entry?

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BusinessEssay. 2022. "77 Abercrombie & Fitch Research Topics & Essay Examples." August 12, 2022. https://business-essay.com/companies/abercrombie-fitch-research-topics/.

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BusinessEssay. "77 Abercrombie & Fitch Research Topics & Essay Examples." August 12, 2022. https://business-essay.com/companies/abercrombie-fitch-research-topics/.