129 Audience Analysis Research Topics & Essay Examples

📝 Audience Analysis Research Paper Examples

1. IPad: Advertising Knowledge and Application
   This paper aims at looking at the importance of advertisement in iPad marketing and how it is entrenched in the marketing mix of the product.
2. Social Media Marketing Strategy
   Firms should use the internet and social media as strategies of direct marketing. Reaping the benefits of these strategies, they will generate higher revenues.
3. Branding Australian Mobile Phones: Roo Winder Cell Phone
   The paper solves the task of branding Australia and its products on the example of mobile phones. It presents situation analysis, creative strategy, and marketing communication.
4. Apple iPhone 6 Marketing Strategy Analysis
   The first advertising campaign by Apple uses posters. The advertising is used to promote the fantastic camera of the iPhone 6.
5. Luxury Products and Social Media Marketing Effects
   Social media provide a good platform for connecting and uniting with the world. This paper focuses on how the use of social media affects the brand image of luxury products.
6. Tesla Motors Brand and Marketing Communications
   Tesla Motors is an American automobile manufacturing company. This paper analyzes of Tesla Motors and its marketing communications.
7. KeepCup Company: Digital Media Marketing Strategy
   The decision by the management of KeepCup to enter the Canadian market means that the firm has to manage the competition in the new market.
8. FlyDubai Company's Communications Mix
   FlyDubai is one of the leading airlines operating on the international scale. It offers comfortable flights and affordable prices to meet the customer’s expectations.
9. Spotify Brand Reputation: Consumer Perception & Online Branding
   What is Spotify’s brand reputation? 🎵 This research highlights Spotify’s online branding strategy. 💿 Read the paper to learn about Spotify’s brand value and decide whether it’s a good quality company. ✅
10. Tico Mas Company Strategic Management
    Tico Mas (a fast food hypothetical company), is an organisation seeking to establish a number of company outlets and franchises within the US and nations in Asia.
11. Wal-Mart's Retail Strategy Plan in Canada
    This analysis shows clearly that Wal-Mart Canada has evolved steadily to become the leading retailer in the country.
12. Automotive Fun and Service Company: Business Plan
    Automotive Fun and Service LLC is an innovator in the car industry. It not only offers spare parts for Toyota vehicles but also combines store, repairs, and information service.
13. Red Bull Company's Global Marketing Strategy
    Researching Red Bull marketing strategy? Here is an 📜 essay sample that describes the company’s social media marketing on different platforms and 🌎 global strategies.
14. Reflektive, Inc.'s Company and Product Analysis
    Reflektive, Inc., faces stiff competition in the market. The only way of developing and maintaining a pool of loyal customers is to embrace different marketing strategies.
15. Absolut Vodka Target Audience & Marketing Planning
    Searching for Absolut Vodka target market? 🍸 21+! Absolut Vodka has adopted different strategies in its marketing planning. 📈 Read the paper to figure how Absolut Vodka target audience has changed over the years due to the market and the organizational strategies. 🔍
16. AA Tours and Travel Company's Marketing Project
    The project aims to develop a marketing communication strategy to increase sales and place the AA Tours and Travel company's brand competitively in the tourism industry.
17. Internal Communication Management in Information Technology Project
    The goal of a communications management plan is to advance the achievement of a project by meeting the data needs of project partners.
18. Marketing on Facebook, Twitter, Google+, Amazon
    This paper explores how the internet and social media like Twitter, Facebook, and Google+ are useful for companies to market their products and services.
19. Cloud Creative Solutions Company Marketing Communication
    The aims of this report are: to identify, analyze and recommend marketing communication tools that Cloud Creative Solutions can adopt in its bid to increase its client base.
20. Fly Dubai Company's Marketing Mix
    This essay examines the suitability of Flydubai’s marketing mix to its target markets with a view to recommending various strategies that can be executed to ensure sustained profitability.
21. New iPhone Marketing Plan
    In this paper, several aspects of the marketing plan of the new iPhone, such as positioning, value proposition, issues analysis, and others, were analyzed.
22. E-Business for Curio Shop of African Products
    The proposal will be for putting up an online Curio Shop for products of African culture. This will be achieved by developing a website.
23. Airbnb Company: Marketing Communications
    Airbnb is one of the rapidly growing online retailers in in the global market. It has its headquarters in San Francisco, California.
24. Kit Kat Marketing Strategy & Rebranding
    Are you researching KitKat target market? 🍫 Read this study to explore the Kit Kat marketing strategy of rebranding. 📝 The scope of the report includes the marketing mix and recommendations. ✔️
25. Marketing Promotional Strategies
    Marketing and other effective promotional strategies play a very important role in creating a good impact for prospective consumers.
26. The Sales Promotions Concept
    Promotion relies on five main strategies of marketing communication, which businesses use in different proportions for maximum coverage.

💡 Essay Ideas on Audience Analysis

1. Elements of Marketing Communications Plan
   Marketing is synonymous with sales. A good marketing plan is given a passing grade if its implementation would result to an increase in net profits. An increase in net profits would involve the four Ps of marketing
2. Daihatsu Motors Company: Marketing Communication Plan
   This paper attempts to create an integrated marketing communication mix for the world famous Daihatsu Motors in the Kuwait market place.
3. Service Marketing in the Mobile Industry
   Marketing is vital in all types of organizations and in order to be successful, there is the need to incorporate the marketing mix.
4. How to Achieve Greatness With Book “From Good to Great” by Jim Collins
   The book “From good to great” offers universally sound principles of how organizations and companies can achieve greatness.
5. BBC News Operations Audit
   The British Broadcasting Corporation (BBC) is one of the global organizations that facilitate the development of such new standards of the quality of journalism.
6. Management Accounting. World Wrestling Federation
   The main strategy of WWE is to capitalise operation leverage and expanding it in the promotional activities of WWE brand in the domestic and international markets.
7. Confidence, Image and Crisis Management
   Confidence image and crisis management are the concepts that are very fundamental to an organization and its business world environment.
8. Marketing Strategy for Barnie's Coffee and Tea Company
   The study explores the use of integrated marketing communications at Barnie’s Coffee and Tea Company to stay competitive in an ever-changing market.
9. Marketing in Everyday Life
   The aim of the paper is to analyze two business organizations, which operate on a single market sphere; investigating the respective marketing activities of these organizations.
10. Hypothetico: Public Relations Crisis Management Plan
    Hypothetico is one of the countries in Europe that has a very big beef-producing industry. The country produces almost 18% of the World’s total beef.
11. Situation Analysis of Hawaii’s Living Reef Program
    The Hawaii Living Reef Program aims at creating public awareness on the importance of the living coral reef ecosystem and its contribution to the Hawaii lifestyle.
12. Marketing Analysis of Frito Lays Dips
    Frito Lay is a company that manufactures and distributes snack foods and this company was incorporated in 1932 in the US with its headquarters in San Antonio Texas.
13. EIG Inc.: Online Marketing and Advertising
    The use of the internet in marketing is currently increasing at a high rate, and many companies have set aside big proportions of their budget for us in online marketing.
14. Presentation Plan For the New Line of Design Company
    The paper provides a plan for an event to launch a new winter collection to enhance the popularity and progress of the East London youth clothing design company.
15. Managing Innovation and Entrepreneurship in the Luxury Market
    The paper is aimed at reviewing the most important components of the business success such as industry analysis, grounding of materialism theory as well as social class analysis.
16. Marketing Communication Used By Apple
    Analysis of the external audience the company communicates with, the tools and media it uses. The company’s ethical and social responsibility policy.
17. Agent Provocateur Company: General Notions and Background
    Agent Provocateur is an English, London-based company that specializes in production and sale of luxury lingerie items for women of the high income social groups.
18. Customer Relationship Management Literature Review
    One of the original big ideas in marketing is that for firms to stay in existence, they should not focus on selling products but rather on fulfilling the needs of their customers.
19. Incredible Ventures Company: Management
    An example of a study looking for the causes of instability in company policies that are believed to have resulted in low morale and inconsistent work relationships.
20. Netflix, Sigapore Net Trade. Success Factors
    The project itself is rather successful; however, the market share could be larger if proper project management strategy was implemented.
21. Sweet Bits Branding, Pricing, and Distribution Strategy
    Various products manufactured by SBC will remain faithful to the principles of high-quality, low-cost, organic, and ethically manufactured food
22. Sydney Opera House: Case Study
    Supply side of experience at Sydney Opera Theatre (SOH) greatly depends on the professionals, artists and four organizations which run all operations of SOH.
23. La Badira: Total Quality Management
    The hospitality industry ranks customer loyalty, service quality, and offer differentiation as crucial success factors.
24. Significant Principles of Management Communication
    Management communication is important for a business because it is a key tool for organizing the work of groups and teams, stimulating employees’ and partners’ cooperation, etc.
25. Impact of Culture on Multinational Marketing
    The research topic presents that companies should be aware of the fact that national marketing tools may not be effective in global business due to cultural differences.
26. An Application for Smart Toys: Exploring the Toy Industry Opportunities
    This paper will address the process of developing, marketing, and selling the latest application for Smart Toys.

👍 Good Audience Analysis Essay Examples to Write about

1. Changing Footwear Industry: Impact of Online Shopping
   The footwear industry consists of companies that are engaged in the marketing of footwear such as dress shoes, sneakers, boots, sandals, as well as athletic and trade-related products.
2. Promotional Ad Campaign for Product Line Extension of the Coca-Cola Company
   Maple bacon-flavored Coke has the potential to improve the image of the Coca-Cola Company by creating an association with environmental friendliness and healthiness.
3. Defense Media Activity: Business Model Assessment
   The organization called the DMA will be evaluated in the context of the business model promoted as the main development strategy, as well as its validity in the current conditions.
4. Mont Blanc Creative Brief
   Mont Blanc is grappling with stiff competition from other chronograph makers in the luxury watch segment, such as Rolex, Breitling, and Omega.
5. Digital Marketing Case Study - Charles & Keith
   Having gained huge power in the fashion industry, Charles & Keith has entered the digital market, spreading its influence across the globe.
6. Gogo Juice Company: Financial Plan
   Financial projections indicate that it should begin making a substantial profit, which will keep multiplying, by the end of its 3rd year with an initial capital of $200,000.
7. McSport: Digital Marketing Strategy
   McSport is an Ireland-based major supplier of sport and fitness products to gym facilities and football clubs globally.
8. Guinness Case Study: Reaction Paper
   The Guinness case demonstrates that marketing communication and the right choice of channel for its implementation is one of the decisive aspects of running a successful business.
9. University of California Riverside Women's Basketball's Campaign
   UCR Women’s Basketball adopted an Ad Campaign to attract fans and the public as a way of promoting the UCR Women’s Basketball Team.
10. Effective Business Communication
    Effective business communication may be trained and promoted among all team members, with several obstacles averting managers from achieving decisive success.
11. Coca-Cola's Marketing Principles and Practices: News Analysis
    The analysis of the news related to Coca-Cola launching a new product has allowed for concentrating on some of its key aspects of marketing.
12. Coop Cold Milk Marketing
    The question of advertising efficiency is a question of the degree of correspondence of a certain advertising object to the idea created about it.
13. Effective Communication for Training Purposes
    The explanation of the presentation makes it evident that the speaker took efforts to utilize the engaging, relevant, and useful material.
14. Digital Transformation of Walmart
    Walmart failed to engage with their potential consumers online strategically, and used a more traditional approach to enter, for instance, the Asia Pacific market.
15. Good Foods Marketing Research for Plant-Based Meat Products
    The purpose of this paper is to propose an efficient research instrument for the company to assess the plant-based meat market.
16. Media Communication Analysis Billboard
    Billboard is an example of a successful transformation of media communication that is increasingly geared towards long-term customer loyalty.
17. Tesla, Inc.: Electric Vehicles Manufacturing
    In the course of this report, one of the most influential companies in today's market, Tesla, Inc., will be meticulously analyzed on the subject of digital marketing strategies.
18. “Employee of the Month”: Speech of Appreciation
    The article is a speech of appreciation from the employee who received the "Employee of the Month" award, and a detailed analysis of this speech.
19. National Rifle Association's Goals and Target Audience
    A gun is a very dangerous weapon that needs to be handled with a lot of care, people that have been permitted to carry a gun are known and registered by the government.
20. Analysis of Nivea's Advertisement Image
    The image in advertising is a central element, as it gains viewers' attention even as they walk past the billboard on the street.
21. Bad Hombre Elite Fitness Marketing Campaign
    Bad Hombre Elite Fitness is the company covering all the ‘fitness as a sport’ needs of its clients. The gym specializes in powerlifting, CrossFit, functional bodybuilding.
22. Malaysian Airlines' Marketing Plan Critique
    This critique assesses the marketing plan of Malaysian Airlines under the scrutiny of the theoretical framework chosen, as well as the scope, and precision of the data provided.
23. Marketing Role in Gaining Competitive Advantage
    Marketing provides a meaningful way to optimize a business plan of a company by narrowing down the target audience, enabling it to reach it with ease, and attracting new customers.
24. GoGo Fuel Marketing Plan
    The target audience for the drink will be people aged 18 to 55 with at least high-school education. The cause is that these people are the most likely to drive cars frequently.
25. The Harley Davidson Motors Company
    Harley Davidson Motors is a motorcycle company that has become one of the leading bike companies in the world. The future of Harley Davidson creates unimaginable possibilities.
26. Social Media Strategy, Mission, Target Groups and Tools
    A model of the organization producing ceramics for restaurants, bars and cafes is used to illustrate a social media strategy for businesses.

🎓 Simple Research Paper Examples with Audience Analysis

1. Tayto Snacks and Marketing Techniques
   The universal approaches towards creating an audience, determining the company’s goals, and focus points will be discussed using Taito as an example.
2. Social Media Marketing: Use of Social Media
   Companies use social media as a tool to expand the consumer base and motivate customers to buy their products. One of the most important aspects of social marketing is content marketing.
3. How Does Corporate Advertising Affect the Consumer Behavior Telecommunication Segment? MTN Syria
   This paper will center on the advertising concept, which is a very crucial concept to any modern business that desires to attain its marketing objectives.
4. Google Merchandise Store's Business Performance in 2020
   The appropriate allocation of the Google Merchandise budget will lead to timely investments in the features that need improvement and improve the control over the cash flow.
5. Chocolate Almond Granola Cereal: Evaluating the Product
   The producers of cereals view children as their primary target audience, mostly due to the constituents of the specified type of food, as well as the traditional marketing route.
6. New Venture Report: Customer Segments, etc.
   When deciding which customers are the preferable audience, it is crucial to understand what they want from a product in contrast with what one’s deal can offer.
7. Traditional Media Elements of Opening Ceremon
   Traditional media elements (TME) are used every time a company faces the need for mass distribution of information about a product or service.
8. Accounting Firm Experience and Operations
   The paper explores the accounting firm experience and investigates how operations run. The paper focuses on Joly Heinzlmeir Professional Accountants.
9. Utah Symphony and Utah Opera: Merger Proposal
   In 2002, it was decided that the two companies, Utah Symphony and Utah Opera, merge to take advantage of economies of scale.
10. Creation of a Product Design and a Service Design
    Service design is a methodology for constructing relationships between a business and its customers. It is a good input in creating new products
11. Analysis of TV Production Companies
    The paper will examine the TV production business's external environment in Germany using PESTLE and Porter's 5 forces.
12. Westlaw.com: Developing B2B Relationships
    This report examines westlaw.com within the United States online legal research market to show how a company can develop its business-to-business (b2b) relationships.
13. Optical Advertising for the Esports Industry
    Considering the importance of optical advertising, the paper will be focused on designing a marketing campaign for the Esports industry, utilizing visual interaction.
14. Visconti: Analysis of Social Media Marketing
    Visconti was founded in Florence, Italy, in 1988 and specializes in the production of fine and luxury fountain pens, rollers, and ball-pens, as well as watches.
15. Coca Cola: Marketing, Strategy Analysis
    Companies have employed various strategies in trying to capture a significant percentage of their market share.
16. The Marketing Case: Presenting the Company to the Public and Building Brand Awareness
    In this paper, the case of marketing under review is at the initial stage of a company's development and aims at presenting the company to the public and building brand awareness.
17. The SIMM Labs Company's New Business Model
    The essay highlights a new and effective business model the company can employ for the SIMM Smartwatch and offers a value proposition statement.
18. Analysis of Uber American Company
    Uber is an American international public company from San Francisco that has created a mobile application for finding, calling, and paying for taxis or private drivers.
19. Johnson & Johnson Company Analysis
    Although J&J is currently performing desirably, the future financial outlook is promising, driven by the impressive growth in its pharmaceutical segment.
20. EZ-Schedule Application's Ad Budget Strategy
    This paper aims to identify an advertising budget strategy for the EZ-schedule application. The use of integrated marketing communications is also discussed.
21. Portland Drake Beverage's Marketing Research Critique
    The existing research problem aims to determine whether Crescent Pure should be positioned as an energy drink or a sports drink.
22. Global Marketing: KFC’s Fried Chicken in the U.S. and UK
    The product under analysis is KFC’s Fried Chicken. Although the product has been criticized for its unhealthy nature, it remains one of the most frequently purchased brands.
23. Marketing Plan: Strategies for a Successful Business
    The company's marketing plan is the required method for organizing the activities, budget, production view, and sales strategy.
24. Associated Brands Industries Limited (ABIL) Charles Chocolates
    Strategy for the Associated Brands Industries Limited (ABIL) Charles Chocolates Company of entering the vegan chocolate and chocolate milk markets in Trinidad and Tobago.
25. McDonald’s Technology Innovation Management
    For many decades McDonald’s has been one of the most successful fast-food restaurant chains in the world. But in 2012, McDonald’s took only the thirtieth place in the stock.
26. The Walt Disney Company: Strategic Management Case Analysis
    The paper describes The Walt Disney Company's history, services, vision, and mission, using Abell's model, which represents the served market, goals, and strategic objectives.

✍️ Audience Analysis Essay Examples for College

1. The Walt Disney Company's Marketing Transformations
   Disney's expansion into foreign markets has become more complex than before. To keep the high revenues and a good public image, the organization must adapt its approaches.
2. Cultural Competency Plan at Amazon
   The paper discusses the cultural competency of the company Amazon. They have made significant progress from internet commerce to the building of technical infrastructure.
3. Café StudyFun's Marketing Plan During COVID-19
   Café StudyFun seems a valuable opportunity to meet the needs of many customers against the COVID-19 background and various limitations with a suitable SMM Plan.
4. Advocacy Action Plan For Positive Coaching Alliance
   The proposed advocacy action plan aims at influencing public opinion about PCA's cause and encouraging the organization to enhance its lobbying activities.
5. Visual Management Studies: Empirical and Theoretical Approaches
   Visual rhetoric is the tool for communicating effectively through visual features like images, design, and texts. It comprises the art of graphical nous.
6. Korwin Pharmaceuticals: Promotion and Pricing Strategy
   It may be beneficial for Korwin Pharmaceuticals to implement a number of pricing strategies independently in order to assess their influence on the accumulated revenue.
7. The Libra Company's Strategic Marketing
   Two marketing challenges selected for this report are product and integrated marketing communications challenges, which Libra is currently facing.
8. Furbo Dog Nanny's Marketing Communication Strategy
   The Furbo Dog Nanny intelligence-supported system has the potential of capturing a significant percentage of the market if a proper and viable marketing strategy is implemented.
9. Join a Union: Preparing a Persuasive Presentation
   The topic for my presentation is joining a union. Work unions form a big and integral part of the relationship between an employee and their employer.
10. Restate Company's Goals, Mission, Funding, Marketing, and Pricing
    Restate Company is an example of the complete restructuring of the real estate market in the Republic of Egypt, which has a high strategic value for the officials.
11. Apple Inc. Company Analysis. Background Information
    Apple Inc. is a United States technology company, best known for its electronic devices under the brand names iPhone, iPad, iWatch, iMac, Airpods, and a few others.
12. Scottsdale Ford: How Scottsdale Ford Can Attract New Customers
    This paper discusses Scottsdale Ford: background of the company, industry conditions, position in the market, intended demographic (the best customer principle).
13. Business Communication: Proposal for Receiving Investment
    The purpose of the investment proposal is to get financial support outside of the company, therefore the business communication is formal and external.
14. Nike Firm's American Advertisement Analysis
    Nike is attempting to sell its various sporting equipment to all communities through the use of motivational strategies.
15. Disney's Competitive Strategy Analysis
    Disney's studio entertainment has incorporated a combination of product differentiation and cost leadership, allowing the company excellent box office performances.
16. Invesco Ltd: Influence of COVID-19 Pandemic and the New Product Introduction
    The COVID-19 pandemic harmed the global investment market, resulting in significant losses for Invesco at the beginning of the lockdown.
17. Tesco's Digital Marketing Strategies and Benefits
    Developing a Tesco company's presence in a digital environment will enable a smoother customer experience and the integration of digital and physical channels of interaction.
18. Advertisement Plan for Starbucks
    The report below explains various unique techniques used by Starbucks, such as marketing, public affairs, individual selling, as well as sales promotions, to reach the target audience.
19. Converse Chuck Taylor: The Innovative Model's Promotion
    The innovative Converse Chuck Taylor model is aimed at people of three different age groups, different genders, and financial statuses.
20. Corporate Social Responsibility in History and Now
    This paper presents a historical analysis of corporate social responsibility, its relevance in modern society, and approaches that different entities use in its implementation.
21. The Effectiveness of Social Marketing in Reducing Cardiovascular Disease
    Social marketing can be regarded as the means of increasing people's awareness about cardiovascular diseases and ways of their prevention.
22. The Zid Company's Extensive Marketing Research
    For the academic objectives of this project, Zid, one of Saudi Arabia's market leaders in providing e-commerce services to small and medium-sized businesses, was chosen.
23. Tesla: Innovation With Information Technology
    The main objective of the proposed marketing communication plan was to establish a powerful background for future Tesla activities.
24. Netflix: A Promotional Campaign Plan
    The report focuses on the case of Netflix, outlining the primary aspects of its promotional campaign plan in light of the present reality.
25. Market Analysis: Strategic Communication
    This market analysis will focus on setting goals and formulating an action and communication plan for the proposed initiative.