Customer Analysis – Free Business Samples [Customer Segmentation]

Are you looking for an explanation of customer analysis? This page will help you with that. You’ll also find different types of customer behavior analysis and learn how to conduct customer segmentation analysis.

🔝 Top-10 Examples of Customer Analysis Report

  1. Marketing: Social Media Impacts
  2. Etihad Airways Company’ Supply Chains and Logistics
  3. Customer Relationship Management in Lebanon Banks
  4. Just Us! Coffee Roaster Company's Marketing Plan
  5. Building Material Website and App: Marketing Plan
  6. Unilever Company: "Dove" Brand Evolution
  7. Emirates Airlines' Information System and Strategies
  8. Innovation Computers Company in US
  9. Corporate Social Responsibility on Customers
  10. CRM Implementation in Abu Dhabi Commercial Bank

🤔 What Is Customer Analysis?

Customer analysis is a crucial part of an organization’s marketing or business plan. It is used to identify clients and determine their needs. In addition, it specifies how the service or product helps to satisfy these needs.

Consumer behavior analysis breaks customer behavior into 2 components: demographic profile and behavioral profile. The former describes clients’ demographic characteristics, while the latter explains why the company’s product fits customers’ lifestyles. Both profiles come in handy for strategic business planning.

What Is the Purpose of Customer Analytics?

Customers in business have varying needs, dislikes, and likes, which means that companies cannot treat them the same. This is where consumer behavior analysis comes into play. It can help businesses easily identify the targeted consumer and enhance client-business relationships. As a result, it contributes to growing sales, improving brand image, and increasing the organization’s profitability.

🛍️ What Are the Types of Customer Behavior Analysis?

Consumer behavior analysis falls into different categories, but which ones do you use? Let’s consider the features of various types:

Customer engagement analytics.It comprises analytics for engagement with the brand and analytics for the company’s services/products. Its purpose is to examine and influence the relationship between targeted clients and the brand, encouraging customers to connect with the company.
Customer experience analytics.This analysis looks at consumers’ feelings when interacting with the brand. Crucial metrics for this assessment are customer onboarding and consumer support for the organization.
Customer journey analytics.As the name suggests, this assessment investigates how clients interact with the company. It provides insights into the customers’ connections with the brand — from the time they research an item to the point of purchase and beyond.
Customer loyalty and retention analytics.This category explores the extent of customer loyalty. For example, it examines how many business clients become repeat buyers.
Customer lifetime analytics.This assessment overlaps with the consumer journey analysis. But it has an additional metric: the evaluation of customer lifetime value.
Voice of customer analytics.Also known as CSAT (customer satisfaction), the voice of customer analytics aims to give insight into clients’ opinions, expectations, and preferences.

📊 How to Conduct a Customer Segmentation Analysis

Companies should follow 6 steps when doing a customer segmentation analysis. Check out the breakdown below:

  1. Examine the market. This step of customer analysis involves checking the data about trends, patterns, and factors that impact the industry. These details come in handy when drawing management plans.
  2. Determine customer demographics. This step helps understand the context in which clients search for the company’s goods or services. It is necessary to collect data on things like marital status, education, gender, and age.
  3. Project future alterations. Companies use managerial and market insights to determine the expected changes.
  4. Describe the purchasing habits of consumers. Drawing a graph and writing a report on customer buying habits makes it easy to define consumers’ most preferred channels. It also helps companies better identify and, subsequently, satisfy their needs.
  5. Perform a competitor analysis. Companies do this assessment to determine the strengths and weaknesses of the competition. It can help them get a competitive advantage.
  6. Identify any market gaps. As a company studies its competitors, it should note where it falls behind its rivals. Later, the firm can focus on the identified areas to improve its competitive advantage.

📚 Customer Analysis Examples

Below, we are going to explore some customer analysis examples. Read on to learn more about Apple and Starbucks.

Consumer Analysis of Apple

Apple has one of the best consumer segmentation models, which it achieves by manufacturing a wide range of goods. The company offers innovation, premium technology, and creativity to its targeted clients. Indeed, its products are for different segments, which has made its customer base grow to more than 1.5 billion.

Consumer Analysis of Starbucks

Like Apple, Starbucks is another excellent pick for customer analysis. While it is true that many people love coffee, Starbucks aims at a specific niche. A deeper market analysis of the company indicates that it targets urban and suburban centers. These demographics feature relatively affluent people, including socially aware, educated, and active individuals.

Consumer segmentation analysis is vital for any company and should be done with high specificity. It creates a crucial link between clients and the brand, helping to enrich engagement and raise conversion rates. Whether an organization uses a b2c or b2b model, it will always benefit from customer analysis.

📝 Customer Analysis Research Paper Examples

  1. Masiya Telecommunications Company's Business Activities
    Business essay sample: This is a research report that looks into the business activities of Masiya Telecommunications Company and its strategic position in the market.
  2. Coca Cola Company in China
    Business essay sample: Over the past few years Coca Cola has attempted to gain a foothold into the Chinese market through a variety of advertising and marketing campaigns.
  3. Emirates Integrated Telecommunications Company Quality Improvement
    Business essay sample: The paper studies continuous quality improvement in Emirates Integrated Telecommunications Company, and implementation of Six Sigma and Balanced Scorecard to achieve total quality.
  4. Etihad Airways Marketing Plan: Market Entry to Bangkok
    Business essay sample: Etihad Airways serves as the national airline of the United Arab Emirates. The airline has been in operation for the last one decade and has flights to various destinations across the world.
  5. Apple Inc.'s Internationalization Marketing Capacity
    Business essay sample: Apple Incorporation has managed to retain its top position as the most valuable brand in the global market, edging out other reputable companies.
  6. Emirates Airlines' Promotion for Competition
    Business essay sample: Emirates Airline is a fast-growing airline company located in Dubai. The company is entirely a property of the administration of Dubai.
  7. Etisalat's Strategic Management and Operations
    Business essay sample: Etisalat has integrated the concept of strategic management processes in its operation. The case study is based on the Value Chain Analysis, SWOT analysis, and BCG.
  8. Apple Incorporated: History and Analysis
    Business essay sample: The paper analyzes Apple's history and mission, its current position on the market, its strengths and weaknesses, to understand the reasons of its success.
  9. Reflektive, Inc.'s Company and Product Analysis
    Business essay sample: Reflektive, Inc., faces stiff competition in the market. The only way of developing and maintaining a pool of loyal customers is to embrace different marketing strategies.
  10. British Gas Strategic Objectives & Management
    Business essay sample: Writing about British Gas strategic objectives? ⛽ The paper discusses differentiation, customer satisfaction, and other British Gas facts. 🛢️Read attentively to learn about British Gas performance in the energy sector in the UK. ✅
  11. Apple Inc.'s Business Environment in 2015
    Business essay sample: Apple Inc. has established its position in the business world by depicting itself as an outstanding technology company on the global arena.
  12. Coca-Cola and Pepsi Companies' Different Strategies
    Business essay sample: This study analyzes strategies used by Coca-Cola and Pepsi by viewing national and international issues related to consumer preferences and post-recessionary impact on the firms.
  13. Emirates Airline Company's Case
    Business essay sample: The aviation industry of the United Arab Emirates plays a significant role in the growth of the region’s economy. This report focuses on the case of Emirates Airlines in UAE.
  14. Whole Foods Market Corporation in China
    Business essay sample: Whole Foods Market is an American multinational corporation that specializes in the sales of organic foods. The company has identified unsatisfied market segment in China.
  15. Change Management and Leadership Project
    Business essay sample: Change is inevitable in any organization and it is very important to manage it to ensure that the organization remains on the right course or even improves.
  16. Canterbury Company: Consumer Behaviour and Marketing
    Business essay sample: This report will discuss an integrated marketing communication strategy for Canterbury of New Zealand or the Canterbury Clothing Company.
  17. KACEN Company's Sales Plan
    Business essay sample: Large audience of KACEN's clients has been left with a negative impression of the company, leaving it open to attacks from competitors.
  18. Etihad Airline Project: Strategic Management
    Business essay sample: Etihad Airways should focus on supplying its consumers with premium products that suit their needs and experiences. The premises should be furnished in a luxurious manner.
  19. Emirates Airline's Strategic Planning & Marketing
    Business essay sample: This report focuses on Emirates Airline’s strategic planning and marketing process. It outlines the macro-environment factors that affect the aviation sector.
  20. Starbucks Company: Market Analysis
    Business essay sample: Starbucks offers a range of coffee products including fresh brewed coffee, packaged coffee, tea, food, mugs, and coffee making hardware.
  21. ABZ Cleaning Services Marketing Plan Proposal
    Business essay sample: ABZ is a new company in the business and family hygiene market. The management wishes to introduce a new product called ‘ABZ cleaning service’.
  22. Capital One Corporation Marketing Plan
    Business essay sample: Capital One Financial Corporation is one of diversified banks in the United States of America that provide a range of fiscal services and products to their clients.
  23. Cofely Besix Mannai Company: Marketing Campaign
    Business essay sample: This project aims at discussing the latest achievements and future opportunities of Cofely Besix Mannai, one of the leading Qatar companies in the real estate market.
  24. Abayas Website
    Business essay sample: The proposed Abayas Website will be an online-based business in the form of a website that will enable Emirati women to order Abayas without going to the shop.
  25. AFDCO Incorporation: Business Plan
    Business essay sample: AFDCO Incorporation is a private limited company, which was established in 2000 in the UAE. The firm operates in the UAE’s beverage industry, and it is headquartered at Al Quoz, Dubai.
  26. Casper & Gambini’s Company’s Strategic Analysis
    Business essay sample: The Casper & Gambini’s firm targets to enter new markets in Europe, Southeast Asia, North America, North Africa, and in the GCC region.
  27. New Age Recyclers Company's Business Plan
    Business essay sample: This is a strategic plan of New Age Recyclers who aim to enter into the waste management business and offer waste collection services, recycling, and market waste consumables.
  28. Marketing Information Systems and Sales Performance in Saudi Arabia
    Business essay sample: The research focuses on the effect of marketing information systems on sales performance in Saudi Arabia and investigates their different aspects.
  29. Apple Company's Analysis
    Business essay sample: The paper delves into the peculiarities of Apple Company`s functioning and conducts a comprehensive investigation of its corporate strategy.
  30. AgLocal Company: Innovation Market Opportunity
    Business essay sample: This research analyzes AgLocal to determine its business concept, vision, and market strategies that it uses to penetrate the highly competitive software market.
  31. Dubai Airports' Lean Management and Customer Value
    Business essay sample: This paper focuses on Dubai Airports as a Middle East company that controls the operations of Dubai International and Dubai World Central.
  32. Marketing Techniques and Segmentation in Examples
    Business essay sample: IKEA’s success in the international market has arisen from its commitment to implementing effective marketing techniques.
  33. Dubai Electricity and Water Authority's Quality Service
    Business essay sample: DEWA – Dubai Electricity and Water Authority – is a public organization involved in the distribution of water and electricity to residents in Dubai.
  34. The Coca-Cola Company's Marketing Plan in China
    Business essay sample: The paper review the implementations of budgetary and strategic management on all levels of marketing that can lay a sustainable base for the sales of Minute Maid.
  35. Ralph Lauren Company's Marketing Strategy
    Business essay sample: Ralph Lauren has numerous wholesale and retail stores across the globe. The company also sells merchandise online.
  36. Service Quality Assessment and Management
    Business essay sample: Service quality assessment leads to service quality improvement, involves hard work with attention to detail, requires consistency through a company's processes.
  37. Petstop Company: Marketing Management
    Business essay sample: This work describes such concepts as customer value, satisfaction, and loyalty in the context of marketing management and their benefits for Petstop Company.
  38. Icebreakers Company's Marketing
    Business essay sample: Icebreakers should appreciate that the role of brand is fundamental and the potency of the brand itself should become a powerful marketing tool.
  39. Fly Dubai Company's Marketing Mix
    Business essay sample: This essay examines the suitability of Flydubai’s marketing mix to its target markets with a view to recommending various strategies that can be executed to ensure sustained profitability.
  40. Zara Customer Analysis and Strategy
    Business essay sample: Researching Zara’s customer service? Zara 👕 has attained an optimal market position in the international market. The firm’s performance 📈 can be attributed to the adoption of the product-oriented strategy.

💡 Essay Ideas on Customer Analysis

  1. Eye2Go Company's Three Year Marketing Plan
    Business essay sample: The Eye2Go product’s three-year marketing plan will target the young and middle-aged customers since they are the majority users of the proposed eye makeup product.
  2. Online Shopping for Customers and Retailers in the US
    Business essay sample: The paper investigates four major impacts of online shopping, namely, product promotion, consumer behavior, reduced product prices, and the modes of distribution/delivery.
  3. Apple Company's Current Marketing Strategies
    Business essay sample: In this study, the researcher will be interested in investigating the current marketing strategies of Apple Inc, and how effective they are in addressing the issue of competition.
  4. Business Plan: UNIK AutoCare Services Limited
    Business essay sample: The proposed UNIK AutoCare Services Limited is an auto repair business that aims at offering quality and unique auto repair services at competitive pricing for customers within the city of Riyadh.
  5. Business Plan: New Age Recyclers
    Business essay sample: This strategic plan is for the proposed New Age Recyclers located in the UAE within the region of Abu Shagara, Sharjah.
  6. Starbucks Australia Strategy – SWOT Analysis & Market Share
    Business essay sample: What is Starbucks Australia strategy? ☕ This paper analyzes Starbucks Australia failure, conducts SWOT analysis of Starbucks in Australia, and offers a new marketing strategy. 📈 Read the article to learn how to regain company’s position.
  7. Gucci Brand and Target Market Analysis
    Business essay sample: Gucci is a very strong well-established brand with few weaknesses, but it exists in an environment that offers multiple threats.
  8. Innovative Widget Company's Customer Relations
    Business essay sample: A customer of Innovative Widget Company had ordered a web widget for his company’s website to use it both in the company’s website and in the social network.
  9. British Airways – Strategic Management
    Business essay sample: British Airways is the national flag carrier of the United Kingdom. Supported by about 45,000 employees, it is also one of the leading airlines in Europe and a member of the One World Alliance.
  10. Airport Management: Strategic Business Plan
    Business essay sample: For small airport businesses, the advantage of the strategy is that it emphasizes the importance of location as a strength and customer groups as a priority.
  11. Customer Service: Term Analysis and Review
    Business essay sample: Customer service has always been an important part of a company, but today it has become indispensable. Surveys of consumer and business purchasing have often shown that people prioritize service over price.
  12. Edimax Sportswear: Marketing Plan
    Business essay sample: Edimax Sportswear is a private limited company that specializes in designing and developing sportswear products such as footwear and apparels.
  13. The Organizational Culture Effect on Employee Performance
    Business essay sample: Organizational culture refers to a collection of essential norms, understandings, assumptions, and values, which employees share.
  14. Customer Service in Wholesale Distribution Analysis
    Business essay sample: In recent years, customers and market analysts admit a complete breakdown of all customer service aspects through the wholesale sector.
  15. An Investigation of How CRM Can Assist Service Companies to Meet Their Business Objectives
    Business essay sample: This dissertation investigates how the exploitation of a Customer Relationship Management (CRM) can assist a service company to meet its business objectives.
  16. Marketing Strategy of Coca-Cola
    Business essay sample: Business can attain profit through the ultimate turn over and adequate investments. Coca Cola’s marketing strategy is to satisfy their everlasting customers and creating new customers.
  17. Retail Marketing Effects on Global Events
    Business essay sample: Retail marketing has over the past few years increase significantly as firms fight for survival and growth within there respective industries.
  18. Digital Marketing: Global Strategies
    Business essay sample: The Internet and the development of WWW have changed communication patterns and greatly impacted marketing channels and techniques.
  19. Relationship Marketing and Loyalty Program Effectiveness in Global Markets
    Business essay sample: In the competitive and ever-changing environment of modern markets, customer loyalty is an expensive commodity to have.
  20. Starbucks Company's Potential Challenges
    Business essay sample: This paper is an analysis of the challenges that may meet Starbucks in both its local and global business environments.
  21. Southwest Airline's Case Analysis
    Business essay sample: The airline has succeeded in communicating clearly its lack of amenities making the company to charge lower compared to other competitors within the industry.
  22. Nivea Visage Products' Marketing Mix
    Business essay sample: Since NIVEA prides itself as a leading cosmetic and skin care brand, it is unsurprising that the customer profile of the company is mainly comprised of women.
  23. Service Marketing Plan Proposal
    Business essay sample: IRIS financial solutions assess the environment and maintain the alignment of their clients to their organizational goals and directives through information technology solutions.
  24. Dollar General Corporation's Strategic Management
    Business essay sample: Dollar General would have to make strategies that must take advantage of industry opportunities and protect the company from industry threats.
  25. Wal-Mart Company's Impact on Stakeholders
    Business essay sample: Only the customers benefited greatly from the presence of Wal-Mart stores. In the 21st century, shareholders are not happy with the current performance of the company.
  26. Southwest Airlines: Strategic Analysis
    Business essay sample: The study is a strategic analysis of “Southwest Airlines Co.” as the biggest passenger airways in the U.S.A as well as one of the prominent global players in the aviation industry.
  27. Viability of a New Invention in Gymnasium Industry
    Business essay sample: This report would discuss the appropriate way to a new business in energy gymnasium industry as an extended business of the firm named “Amazing Ideas”.
  28. Revenue Management and Customer Profiling Methods and Principle
    Business essay sample: We will be discussing the different procedures and strategies such as demand management strategies, capacity management, forecasting and discount allocation.
  29. Integrated Strategy Project: Thermo King
    Business essay sample: The integrated strategy attempts to take an internal and external analysis of Thermo King and attempts to draw up a conclusion on the strengths, weaknesses,opportunities and threats
  30. The Software X: Power of Predictive Business Intelligence
    Business essay sample: Software X will compete within the business intelligence (BI) category, generally accepted to mean the combination of data warehousing and market information tools.
  31. Fashion Marketing: The Ladies Party Dress
    Business essay sample: The Australian fashion market is quite crowded but it still is a huge industry with great opportunities for the well-established companies.
  32. Solar Tracking Systems' Marketing Plan
    Business essay sample: The marketing plan analyzes the internal and external business environment in Australia to bring to market a product of a company dealing with solar tracking systems production.
  33. Triumph Spares Limited Company Analysis
    Business essay sample: Since its inception the firm has been committed to maintaining good relationship with the customers that had been established by the Standards Triumph Limited.
  34. Diesel Product Line Role in Male Beauty Products Market
    Business essay sample: This paper mainly focuses on the product line of Diesel in male beauty products through the various aspects and explains some strategies to establish the brand in the market.
  35. Wal-Mart Strategic Audit: Origins, Objectives and Strategies
    Business essay sample: Currently, Wal-Mart Stores, Inc. displays the signs of recovery from the crisis caused to the bulk of business companies worldwide by the economic recession and financial downturn.
  36. Marketing Analysis of GameStop
    Business essay sample: This research deals with a market analysis of Game stop and its ability to use e-marketing theory, its competition, customers and marketing needs, target market profile, etc.
  37. Web 2.0 Based Business Solution for ULMS Bikes
    Business essay sample: ULMS has a history of innovating new ways to improve its performance and customer satisfaction but the same techniques have become a revolution.
  38. Personal Finance Tesco Company
    Business essay sample: Tesco Plc is known as major grocery retail store worldwide. But now Tesco is going to offer Consumer Banking n the financial market to gather potential customers.
  39. Managing Change and Innovation in SME
    Business essay sample: Newer process generation, implementation and evaluation are integrated part of organisational innovativeness in terms of operation and management.
  40. We Simplify the Internet: Internet Accessability for SMEs
    Business essay sample: The mission statement of WSI Internet Consulting is increasing the growth and profitability of SMEs businesses through an enhanced and efficient provision of internet solutions.

👍 Good Customer Analysis Essay Examples to Write about

  1. Boost Juice Bar: Brand and Product Management
    Business essay sample: This paper will consider all the relevant issues of the brand audit by considering the well-known Australian company Boost juice bar.
  2. Virgin Blue vs. Jetstar: Comparative Analysis
    Business essay sample: This paper studies the cases of Virgin Blue and Jetstar to understand the brand equity of the existing brands.
  3. Marketing Strategy for Barnie's Coffee and Tea Company
    Business essay sample: The study explores the use of integrated marketing communications at Barnie’s Coffee and Tea Company to stay competitive in an ever-changing market.
  4. Apple Computer, Inc. Research Paper
    Business essay sample: Apple is an American computer technology company and has expanded the retail outlets of its products all over the world and earns over $10 billion from its sales.
  5. Essentials of Strategic Management. Nucor Corporation
    Business essay sample: In order for Nucor Corporation to attain its low cost leadership strategy, the firm’s management team should improve on its strategic management process.
  6. Smart Travel Tours Limited: Business Plan
    Business essay sample: The intended business venture is a private limited company. The firm will deal in the offering of travel services to the market.
  7. Merritt Hookah Lounge: Market Plan
    Business essay sample: The plan entails market research with reference to competitors and consumers as the key market elements, SWOT analysis, key success factors, and the critical issues are analyzed.
  8. Design Services Pty Ltd.: Marketing Plan
    Business essay sample: Design Services Pty Ltd is a company incorporated in Australia and offering design services. The company is in a growing market but lacks proper strategies to capture the opportunities.
  9. Dr. Café: Integrated Marketing Communication
    Business essay sample: This report analyzes various components of IMC that Dr. Café has applied in as effort to establish and maintain progress with their customer initiatives.
  10. Red Rhino Brand's Macro, Financial and Human Resource Analysis
    Business essay sample: Analyzing Red Rhino's environment in terms of its strengths, weaknesses in order to how it can use them to take advantage of the opportunities that are offered by the environment.
  11. McKinsey & Company's Analysis and Industry Features
    Business essay sample: McKinsey & Company operates in management consulting primarily in the Americas, Europe, the Middle East, and the Asia Pacific. It has a significant worldwide presence.
  12. Thai-Lay Fashion: Company Analysis
    Business essay sample: This research study is focusing on the application of e-commerce models such as B2B and B2C in business transactions of the Thai Lay Fashion Company.
  13. Aussie Pooch Mobile Pty: Strategic Plan
    Business essay sample: The main success factors include the popularity of the brand among customers and franchisees and the increase of the company revenues.
  14. Product Packaging Designing Kimberly Clark Company
    Business essay sample: The report relates to Kimberly Clark Company which deals with the production of a wide variety of consumer products.
  15. Abercrombie & Fitch: Brand Revitalization and Extension Strategies
    Business essay sample: The target customer for A&F brand must be extended in terms of demographics i.e. age, sex, color, and race. The traditional white man’s wear concept of the brand must be changed.
  16. TESCO Personal Finance and Strategic Analysis
    Business essay sample: In the United Kingdom, TESCO is the largest and leading retail business in the food and non-food industry. This retail business is also in personal finance.
  17. Motorola Company's Quality Planning and Customers
    Business essay sample: The Motorola Company did quality research to determine the external and internal customers of the product. They determined the needs of the customers before designing the product.
  18. Venture Screening Guide of Phoenix Solar Energy Systems
    Business essay sample: Propose to produce and market solar energy systems for household purposes in the Indian market. A SES capable of powering the house without external power forms our chief product.
  19. Coca-Cola and Pepsi-Cola Companies' Marketing
    Business essay sample: The two companies, Coca-Cola and Pepsi-Cola, depend on experienced employees, finance, and brand names as their strengths in competing for market share.
  20. Agent Provocateur Company: General Notions and Background
    Business essay sample: Agent Provocateur is an English, London-based company that specializes in production and sale of luxury lingerie items for women of the high income social groups.
  21. Case Study Analysis: The Rise of IBM
    Business essay sample: IBM is a company that is working globally and has laid its foundation more than one hundred years ago. In this Case, ‘The Rise of IBM’ has thoroughly examined using various analytical tools.
  22. Pinkberry Franchise in Saudi Market
    Business essay sample: This paper seeks to outline the opportunities available to Pinkberry in Al Khobar with regards to a market for its products, and the potential consumers demand trends.
  23. Classification of Benchmarking Activity and Procedure
    Business essay sample: Benchmarking has increasingly been utilized over the past century as a way through which organizations analyze its performance by comparing against other firms in the same industry.
  24. Buckley’s Cough Syrup’s Export to Saudi Market
    Business essay sample: In order to accomplish the business of exporting Buckley’s cough syrup from Canada to Saudi Arabia, it is necessary to examine the market for the product in the export country.
  25. Corporate Strategic Audit of Turkcell Company
    Business essay sample: The company is the largest in Turkey in the field of mobile and optical infrastructure. It is listed on both the Turkey Stock Exchange and the New York Stock Exchange.
  26. Downfall: An Overview of British Motorcycle Industry
    Business essay sample: The UK Motorcycle Industry Downfall - An overview of the causes and possible solutions to the problems and challenges the industry faces.
  27. Autonomy Corporation's Marketing Communication Plan
    Business essay sample: The objective of this paper is to draw up a market communication plan for the Autonomy Corporation company for one year or 12 months.
  28. McCafe Comprehensive Company Analysis
    Business essay sample: The report evaluates the target market and factors that can be identified as political, economic, social, technological, legal and environmental and having an impact on McCafe.
  29. Leaders in Jewelry Business: Thomas Sabo
    Business essay sample: Thomas Sabo is one of the top leaders in jewelry business. The enterprise prides itself at having employees numbering into well over 800.
  30. Du Company Strategic Analysis
    Business essay sample: Du makes the mission statement in its annual reports as to make the customers happy and to become one of the employers of choice to attract and retain best talents.
  31. General Dynamics Information Technology Inc. Analysis
    Business essay sample: Customers of General Dynamics Information Technology Inc. had to implement new tactics that will enable them to survive in the IT field.
  32. Marketing Plan for the FlaBlaster Product
    Business essay sample: This is a document about FlaBlaster, a product that is able to reduce the weight of a person without using other weight loss procedures such as surgery.
  33. Innovation and Technology Transfer: Stannah Ltd
    Business essay sample: Stannah Ltd was established in 1860s by Joseph Stannah as a lift manufacturing company. The company has been in this industry for more than one hundred and fifty years.
  34. La Badira: Total Quality Management
    Business essay sample: The hospitality industry ranks customer loyalty, service quality, and offer differentiation as crucial success factors.
  35. An Application for Smart Toys: Exploring the Toy Industry Opportunities
    Business essay sample: This paper will address the process of developing, marketing, and selling the latest application for Smart Toys.
  36. Easyfix Clients’ Loyalty and ROI
    Business essay sample: Easyfix incorporated strategies to build strong relations with consumers are based on the efficiency, quality, and price policies for the provided services.
  37. How Management Information System (MIS) Saved Souq Company?
    Business essay sample: This paper seeks to discuss how Souq an e-commerce business used MIS as a useful tool to gain competitiveness and increase its market share by customer information acquisition.
  38. Consumers, Competitors and Opportunities
    Business essay sample: The segment analysis is a critical step in understanding customers and competitors as well as identifying opportunities.
  39. Contribution Margin: Wonder Co. Case
    Business essay sample: The pricing strategy and pricing principles that would allow the firm to meet its objectives effectively are being developed in parallel.
  40. Company's Strategic Analysis
    Business essay sample: The Searchie company’s business depends on the increase in the number of recruiters and companies using its services in their recruitment process.

🎓 Simple Research Paper Examples with Customer Analysis

  1. Analysis of Apple’s Website: Key Aspects
  2. Cheryl Sharpton’s Clinical Group’s Analysis
  3. Managing HR in a Business Context - 3F Brief Business Environment
  4. Apple Inc.: Smartphone Industry
  5. Wonder Co.: Strategy Analysis
  6. Noon Company Analysis
  7. Samsung Next Business Plan
  8. True Coop Community Bank – A Balanced Scorecard Case
  9. Malaysian Airlines' Marketing Plan Critique
  10. Lord of the Fries: Business Analysis
  11. Du and Etisalat Telecom Companies: Market and Financial Positions
  12. Telco Corporation Case Study: Focus on Customers
  13. Australian Supermarket Industry Analysis
  14. H&M Achieving Business Excellence
  15. How Businesses Effectively Use Social Media to Attract Customers
  16. Google Merchandise Store's Business Performance in 2020
  17. Caisse d'Epargne Bank Business Model Assessment
  18. Supermarkets of Australia. Corporate Restructurings
  19. The Entrepreneurship Marketing Paper
  20. New Venture Report: Customer Segments, etc.
  21. Managing People in Cross-Cultural Contexts
  22. Internship in Harley Davidson, Saudi Arabia (Dammam)
  23. Elderly Acres Nursing Home: Potential Clients and Market Share
  24. Target Market of Opening Ceremony
  25. Apple’s Success in the Customer Electronics Industry
  26. Netflix Inc.: Financial Analysis
  27. Sheraton Hotel & Resort: Delivering Added Value
  28. Noble Ketchup Manufacturing Company Business Plan
  29. The Use of Product Line Concept

✍️ Customer Analysis Essay Examples for College

  1. Utah Symphony and Utah Opera: Merger Proposal
  2. Etisalat Company: Financial Analysis
  3. The Impact of Corporate Scandals on Customer Trust
  4. Analysis of Kibsons International
  5. Sainsbury’s Supermarkets in New Zealand: An Overview of Investment Opportunities and Risks
  6. Concha Y Toro: Case Study
  7. Adaptable Home Products Company's Marketing Opportunities
  8. Digital Marketing Strategy: Under Armour
  9. Interactive, Direct and Digital Marketing
  10. Effect of Equity on the Value of the Loyalty Program
  11. Greenville Closet: Business Plan
  12. Almarai Company and Dynamics of Business Environment
  13. Operation Managment About Sony, Determining Customer Needs
  14. JUMBO Seafood: Environment Analysis and Business Level Strategy
  15. Case 10-Uber: Feeling the Heat from Competitors and Regulators Worldwide
  16. Importance of Intrapreneurship and Potential Covid-19 Challenges
  17. Company Analysis: Walmart Inc.
  18. The Role of Marketing in Business
  19. Strategic Management Analysis Nike
  20. Analysis of QuikTrip Company's Optimization
  21. Drinkworks Strategic Analysis
  22. Marketing Metrics for
  23. Berjaya Hotels & Resorts: Marketing Analysis
  24. The Issues of the SimVenture Company: Poor Management, Cramped Workspace, Etc.
  25. Yorktown System Group's Structure and Customers
  26. Gender Differences in Loyalty to Firms
  27. The Amazon Appraisal: Methodology and Amazon’s Approaches
  28. Surpass Freight Transport, Packaging and Logistics Company Analysis
  29. Apple Company's Business Evaluation

🏆 Best Customer Analysis Research Titles

  1. Scottsdale Ford Company Analysis
  2. Whittard of Chelsea Firm's Market Entry Strategy for the US
  3. McDonald’s Attraction of New Customers
  4. FlowEsScents Candlestick Company's Marketing Strategy
  5. Team Techno Trends: Business Brief
  6. Hyatt Hotel Corporation's Analysis and Environment Evaluation
  7. Betterhomes LLC: Change Management
  8. Analysis of Coastal Medical Center (CMC): Baldrige Criteria and SWOT Analysis
  9. Internode: Implementing Six Sigma
  10. The Attitude of Customers to Sales Promotion Methods on the Example of Apple
  11. Discussion of Q-Robotics Business Plan
  12. Etihad Airlines: Company Analysis
  13. Carnival Corporation's Organizational Analysis
  14. Urban Outfitters: Challenges of Start-Up Companies
  15. New Car Dealership: Developing a Business Plan
  16. McDonald’s Threats and Opportunities in Norway
  17. Arrid Brand: Environmental Scan and Industry Analysis
  18. Sustainable Startup: SWOT-Analysis
  19. Principles of Marketing & Management
  20. The Dudebox Subscription Market Research Project
  21. Bridgestone Corporation's Strategic Report
  22. General Motors Firm's Marketing Analysis
  23. Business Plan For Luiz’s Home Bakery
  24. Netflix Analysis: Entertaining Data
  25. Virtual Wardrobe Application: Special Pricing for the Markets and Customers
  26. McDonald’s Corporation’s International Analysis
  27. Management of Children’s Hospital of Philadelphia
  28. Customer Segmentation for Consistent Cross-Channel Marketing
  29. Analysis of the National Basketball Association

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BusinessEssay. (2023, August 12). Customer Analysis – Free Business Samples [Customer Segmentation]. Retrieved from


BusinessEssay. (2023, August 12). Customer Analysis – Free Business Samples [Customer Segmentation].

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"Customer Analysis – Free Business Samples [Customer Segmentation]." BusinessEssay, 12 Aug. 2023,


BusinessEssay. (2023) 'Customer Analysis – Free Business Samples [Customer Segmentation]'. 12 August.


BusinessEssay. 2023. "Customer Analysis – Free Business Samples [Customer Segmentation]." August 12, 2023.

1. BusinessEssay. "Customer Analysis – Free Business Samples [Customer Segmentation]." August 12, 2023.


BusinessEssay. "Customer Analysis – Free Business Samples [Customer Segmentation]." August 12, 2023.