Introduction Globalization has brought enormous dynamics in the world’s economy, especially in the business environment where organizations find themselves in highly competitive environments. One of the key areas that globalization has stimulated is the competition for talent in the workforce. Since 2003, human resource managers have faced an enormous challenge...
Introduction Human resource, which is commonly known as HR, refers to the people that have been employed in an organization or company. Companies incorporate departments that are meant to specifically deal with HR the duties of the departments are the management of resources, hiring, training and generally catering to employee...
Introduction Many organizations that operate in the global market contend that strategic initiatives are important in ensuring that they gain success both in the short-term and long-term. The HR department within any organization is established to handle issues that relate to employees, including enhancing motivation and conflict resolutions. The noble...
Executive summary This report focuses on Emirates Airline’s strategic planning and marketing process. It intends to assist the airline’s management team in understanding both the interior and exterior factors that affect the aviation industry. In return, they can restructure the company and come up with superior strategic plans. The present...
Background Emirates Airlines is an organization that offers transport services in the airline industry. The company was established in 1985 by the government of the United Arab Emirates (UAE) and has experienced impressive economic growth over the years, growing from a leased fleet of two aircrafts to a large fleet...
Explain the significance of stakeholder analysis by completing a stakeholder audit for Electrolux and, using the stakeholder power/influence grid, indicate the extent that each of the stakeholder groups will need to be considered when developing a strategy There are quite a number of entities that make up stakeholder groups in...
Introduction One very important aspect that will dictate success of any organization in this competitive world of business is how its human resource is managed. A situation where the workforce is handled in a less satisfactory manner will in most cases translate to a workforce that is not fully working...
Introduction In the contemporary business setting, the increasing level of competition requires organisations to incorporate the necessary advancements for the realisation of a considerable share of the market. Technological innovation is one of the important factors that drive the competitiveness of players in diverse industries. Important to note, the globalisation...
Firm Introduction The following report analyses the sales strategy of Hootsuite, an international firm that offers a range of social media management services and markets primarily to other businesses (B2B). The main purpose of all products offered by Hootsuite is to help companies increase their recognition on social media (“We...
Abstract The primary point of this study was to investigate the adequacy of a powerful administration in the execution of the organisation. This study utilized the deductive methodology of exploration method; whereby the hypothesis and the theories were planned in the wake of experiencing the important writing. Likewise, the quantitative...
Abstract Practical improvement is essential in the dynamic business environment. Brilliantly, this idea defines the sustainability of an organization and its dissolvability inside of a predefined timeframe. In the contemporary society, the term sustainable business alludes to the capacity to support profitable operations in the short and long terms as...
Abstract Service sector organizations build their competitive advantage using their employees. In such companies, human resource professionals have a noble responsibility of ensuring that they attract and retain employees who have the highest competency level. This goal calls for the professionals to devise a plan for effective human resource management....
Introduction Based at the Dubai International Airport, Emirates has grown to be the leading airline company in the Middle East and Asia. The airline has approximately 10,000 flights in a month covering major routes and cities of the world. By 2010, Emirates Airlines flights covered 74 nations mainly in the...
Introduction Quality management is an issue that is integral to the success of an organization in its provision of services. That is the case with Al Fajer Enterprises. Al Fajer Enterprises is located in the UAE. It was established in 1970 by his highness, S. H. M. Al Maktoum. The...
Executive Summary Service sector organisations build their competitive advantage using their employees. In such organisations, human resource professionals have a noble responsibility of ensuring that they attract and retain employees who have the highest competency levels. This process calls for the professionals to devise a plan for effective human resource...
The paper describes and analyzes the issues of H&M’s organizational processes and approaches to consulting and teamwork. It provides comprehensive conclusions and recommendations based on the highlighted problems. Introduction Organizational management is the key to achievement of a company’s objectives. The management is a complex role that contains two distinct...
Introduction Starbucks Coffee Shop is a coffee house that is located along Conduit Street in London. The cafe is part of a chain of coffee shops run by a Seattle-based business giant chain, namely, Starbucks. It offers coffee, cookies, tea, and free Wi-Fi connection. The shop’s customers include both men...
Executive Summary This paper is a research report analyzing British Airways (BA). Several aspects of the company’s performance and external environment are analyzed. Consequently, this paper explains that, BA’s external environment is unattractive. Technology stands out as the only favourable factor in the industry because it improves the level of...
Executive summary H&M is one of the principal retailers in Europe supplying various clothing brands, cosmetics, and denim. The company came into existence in 1947 in Sweden and it is currently operating in more than 30 countries. It is also one of the leading companies in the international market offering...
Executive Summary Samsung is facing challenges at sustaining its growth in mobile phone business and at the same time safeguarding its profitability, which in the past one year has witnessed a more than two-thirds plunge. The company is responding rapidly. It launched new lines of its Galaxy brand and it...
Introduction The current global organisational changes threaten to make yesterday’s managers outdated. However, awareness of the changes and how to take advantage of them offer tomorrow’s managers countless opportunities. Even though the nature of managerial function varies across organisations and changes continually, one general thread pervades nearly all managerial activities....
Executive Summary Human resource management is a vital aspect for any organization and must be managed effectively. Organizations that have decided to internationalize their operations must depict a high level of human resource management practice in order to be successful, considering several aspects. These aspects include the legal, ethical as...
Analysis of TG’s Current Organizational Structure and Evaluation of Its Appropriateness Regarding the organizational structure of the company that is suggested for the investigation, its analysis is fundamental for the improved comprehension of the basic concepts of the system theory and their application to real-life situations. A detailed assessment of...
Introduction Founded by Claud Hatcher in 1905 as the Union of Bottling Works in Georgia, RC Cola remains one of the leading soft drinks companies in the world. Just seven years after the noble course, the RC Cola little known in the soft drinks industry, started exploring the manufacturing line...
Introduction The research methodology is a way to resolve systematically the associated research dilemmas; however, this chapter presents the study’s selected research approach, which is designed considering the objectives of this study, Malhotra’s six steps of research approach, and so on. To analyze the topic “different strategies used in Coca...
Introduction Total Quality Management (TQM) are the activities in the management function that influence the quality of policies, responsibilities, objectives and their implementation through quality control, quality planning and quality improvement. Most organizations are focusing on quality improvement process than on the product itself. In other terms quality management system...
Introduction Based on the analysis of the case study provided, Airbus A380 has been experiencing many challenges as it strives to gain an edge against its competitors in the air travel industry. Despite the numerous challenges encountered, the management has always sought to improve operations to guarantee success. The unwanted...
Executive summary The following report is about innovation management in the Tata Group. In the introductory section, the report provides a general overview of the importance of innovation in helping organisations to gain competitive advantage. Also, in the introduction, a brief summary of the Tata Group is provided. The key...
Executive Summary The effectiveness of the production systems of the Toyota Company is founded on the fact that the company merges both practice and theory in a coherent manner. Investigations of the operations management for Toyota reveal terms such as kaizen, lean manufacturing, just-in-time manufacturing, and Kanban approaches. These approaches...
Absolut Vodka has experienced a steady growth tendency over the years. The firm faced several obstructions arising from the economic slumps as well as the ever-changing marketing needs. However, Absolut Vodka offers diverse products in the global market that meet the demands of the clients. As such, Absolut Vodka has...
Introduction Globalization is a process of integration of regional economies and cultures into a global network of trade (Jason, 2006). Nations integrate into the international market in terms of technology, trade, capital flows or investments. Economic globalization refers to the increase in national interdependence of economies through an increment in...
Executive Summary The beer industry in the United Kingdom is very competitive. However, Cobra Beer has been able to curve for itself a section of the market share by offering unique products to its clients. The founders of this company identified a gap in the market than developed a product...
Executive Summary Many retailers have shifted their focus from relying on conventional marketing approaches to innovative practices such as multi-channel retailing while further adopting various strategies for maintaining a motivated and inventive workforce. Tesco Inc. entails one of the grocery retailers that have demonstrated the role of innovation in enhancing...
Executive summary The Walt Disney Company has a well-recognized brand that is synonymous with entertainment. However, the company is also a major producer of information that also runs the various networks that carry its entertainment content. It has a presence in traditional media, including cable television networks. Also, it has...
Company Description The food industry is a very challenging area to explore for any organization in the modern economy. However, with its innovative approach toward Supply Chain Management, FreshDirect has managed to establish itself as an original and innovative organization (“FreshDirect: How fresh is it?” n.d.). FreshDirect boasts the fastest...
Introduction Background Information The current total quality management (TQM) strategies within the production unit of Nestlé are effective in balancing the expected level of efficiency for each bundle of input and output. The linear efficiency feedback model has been effective in tracking the performance matrix of the production operations strategies...
Executive Summary Business planning is instrumental in laying a sustainable business foundation in the dynamic trade environment. Thus, any proposed business needs to be modeled on comprehensive planning that captures the detailed ideas and implementation channel. The primary elements that should be integrated into the plan include analysis of the...
Executive Summary Introduction The demand for telecommunications services has increased following an improvement in technology and the internet. This report looks at the strategic analysis of AT&T, which is an international corporation in the telecommunication industry. The report therefore, focuses on both the company’s internal and external analysis. Stock Highlights...
Introduction Turkish airlines are the world’s fourth-largest carrier in the aviation industry. With its headquarters at Ataturk Airport, it has made tremendous progress over the years, transforming how people live and conduct business both in Turkey and internationally. This trend can be attributed to the swiftness of the airplanes that...
Introduction In a bid to operate competitively in a changing business environment, organisations design and implement various changes in their culture. Organisational norms, values, and ways of thinking define an organisational culture. Cohn, Khurana, and Reeves (2005) observe that the basic assumptions that all stakeholders of an organisation adopt and/or...
Introduction The competitive global marketplace today has compelled companies to look for alternative ways of gaining competitive advantage. To gain competitive advantage, many companies are now opting for quality management systems that will help them to reduce production costs and to maintain high-quality services (Sharabi 192). International quality management has...
Role of systems and operations management Strategic management and systems and operations management are integral functions in any large company and are implemented collectively (Greasley 2007, 9). Strategic administration is that set of managerial decisions and measures that determine the long-run performance of the institute. It includes ecological scanning (both...
Executive Summary Levi’s is an American apparel company that is renowned for the manufacture of denim jeans. The company endeavors to meet customers’ needs regarding fashion. It serves customers who uphold different values, cultures, lifestyles, and personalities. This report evaluates Levi’s present marketing strategy, particularly in Australia. The report will...
Introduction Apple Inc. has established its position in the business world by depicting itself as an outstanding technology company on the global arena. This position has been earned over a long period through groundbreaking technology that has placed the company’s products ahead of others in terms of innovation (Eisend, Evanschitzky,...
Introduction P&G is one of the US-based firms dealing in fast moving consumer products. Based in Cincinnati, P&G is one of the leading multinationals dealing in Fast Moving Consumer Goods (FMCG) around the globe. However, the firm was faced with the problem of stagnating sales revenues and profitability in the...
Introduction Walmart Stores Inc. is a world-renowned retailer that operates different stores across the world. In the U.S. Walmart operates discount stores, supercenters, and other types of retail stores, claiming to be “an epitome of sustainability, corporate philanthropy, and employment opportunity” (Saxena, 2014, p. 3). The company was established in...
Case Abstract The current paper aims at discussing the peculiar features and working details of one of the well-known American package delivery companies, United Parcel Service (UPS). UPS has been defined as a corporation with an A+ status with clearly defined goals, mission statements, and conditions under which employees have...
Executive Summary The primary focus of this paper was to conduct a detailed industry and company analysis with the view of developing the most appropriate business strategy that First Gulf Bank can use to achieve success in the market where it operates. The review of the literatures and analysis of...
Introduction There are numerous factors to be considered before establishing an organization. Additionally, these factors will be helpful in determining the nature of the market, the number of potential buyers, and some other production factors. “Demand” is the first factor to be considered in this context (Stahl 2004, p. 504)....
IKEA is Swedish company that deals with designing and selling of “ready to assemble furniture” (IKEA systems, 1999). IKEA Company is among the largest well-established organizations in the world. Recently, IKEA expanded its market into China and opened several stores in Shanghai city. However, there is an issue of culture...
Introduction British Gas, a renowned provider of energy in the UK, is among six of the most affluent of its kind in the country. The company serves millions of homes; it focuses on the price and place strategy. In essence, it strives at increasing demand by being close to its...
Introduction The supply chain in the catering industry has become very important, and firms can no longer ignore its relevance in the modern world. According to Grant and Jordan (2012), the catering industry is emerging as an independent and robust industry from the hospitality industry. For a long time, it...
Introduction In the market environment, some well-formulated competitive strategies may run into barriers or end up being opposed or challenged by the government functioning. In some other instances, business strategies often produce unintended consequences that often deviate from a business’ core values (De Wit and Meyer 6). Other strategies end...
Introduction to the organization The company initially started as Caterpillar Tractor Co. in 1925 in the State of California. The name of the company changed to Caterpillar Inc. five decades later. The company tops all the other rivals all over the world in producing various machinery and hardware for construction....
Executive Summary The scope of the report is to explore the internationalization marketing strategies of Coach Incorporation. For more than a decade, Coach Incorporation has consistently expanded and asserted its market position as a global retailer in the fashion market in fulfillment of its mission. Among the notable brands retailed...
Introduction Apple Inc. is a computer, phone, and software manufacturing company that was founded in 1977 by Steve Wozniak and Steve Jobs. The two friends sold hundreds of gadgets nationwide. By the year 1976, Wozniak and Job had developed another box, which they called Apple 1 computer. That product did...
Introduction There are many ways of how a company can be improved and developed according to the expectations and the latest technological achievements. Organizations change every minute and every day, and most of all changes are unusual and unplanned (Burke, 2013). Sometimes, organizations are ready for the changes and can...
Introduction Reebok International market is largely contained in three major regions; North America, Europe, and Asia. However, the company has indicated a steady growth in Australia and Africa markets over the last one decade. The company has 22% share of the total market after the market leader Nike which has...
Executive Summary This report presents how Balfour Beatty manages its innovation. For many critics, the construction industry is not innovative. While this claim may be true to some extent, megaprojects developed show that the industry is highly innovative in its practises. For Balfour Beatty, innovation requires a culture change. This...
Executive Summary Business strategy analysis is very important as it enables the company’s executives to make decisive decisions. The Nestlé Company is the business of interest in this case, and the paper scrutinizes its coffee processing unit. Nestlé coffee (Nescafe) has gained popularity over the years, and the product is...
Abstract This paper delves into the expansion of McDonald’s into various international markets and the various problems it needs to address to penetrate them. This paper thus delves into an analysis of macro-environmental factors, the viability of franchising, and whether the company should standardize or adapt the brand for international...
Abstract Reflektive, Inc. is an emerging company that offers a platform where the performance of employees can be measured to promote their development. Many companies are currently coming up with various ways of measuring the performance of their employees as a way of improving the overall productivity of the firm....
Introduction Turkish Airlines is constantly achieving double digit growth in traffic and revenue due to its enormous and rising home market and strategically enlarged transfer traffic. The Company initially started as “State Airlines Administration” under the Ministry of Defence in Ankara in the year 1933with one King Bird, one ATH-9...
Overview Johnson & Johnson is a large multinational company that produces medical devices, consumer, and pharmaceutical packaged products. Founded in 1886 by Robert Wood Johnson and his brothers James Wood Johnson and Edward Mead Johnson, the company focused on improving the sanitation practices and quickly became renowned for its products....
Introduction Amazon is a global online retail giant headquartered in the US. Established in 1994, the company has grown over the years into a multinational corporation with an active presence in the US, Europe, Asia and parts of Africa. Amazon has maintained its quality service charter by ensuring that only...
Introduction Change is a significant factor that, if properly managed, can ensure the success of an organization for years ahead. If uncontrolled, change can ruin all the company’s achievements and lead to dire consequences. Therefore, change management is an essential mechanism in business administration that assists in implementing alterations in...
While studying Pepsi Company problems and solutions, we offer to dig deep into the company’s objectives and strategies. Read this article to discover the major challenges faced by PepsiCo in India, the USA, and other places. Introduction PepsiCo Inc. is a leading multinational beverage and snack company that has its...
Introduction E-business, also referred to as online marketing, describes the transacting of business via platforms that are supported by the internet which doubles as the principal channel of communication and the channel through which money is exchanged (Turban et al. 2017). E-business can also be understood from the perspective of...
Introduction In the world of progressive capitalism, many companies rise and fall every day. Some of them last for weeks, some – for months, others may exist for years, providing their services to customers in a never-ending quest for profit. Only a few of them would continue existing ten or...
Executive Summary The performance management is a strategy followed by each company in order to improve the quality of the work. However, the used performance management and measurement systems are usually different not only for various organizations but also for separate departments in one organization. Thus, the Customer Affairs and...
Introduction The global semiconductor industry has recorded tremendous growth over the past four decades. The 2008 economic crisis affected the industry’s performance negatively. Due to the economic stimulus packages adopted by different governments, the industry is experiencing a recovery, but at a slow rate. A review of the industry conducted...
Emirates brand is one of the most flourishing and popular brands in the aviation industry. If you want to discover what made the company so successful, we recommend researching Emirates branding campaigns, key values, and market positioning. These and other themes are below! Introduction Emirates Airline is one of the...
Introduction Rationale for the Business Idea Drugs Manufacturing Company (herein referred to as DMC) is a business organisation operating in the pharmaceutical industry. It deals with the manufacturing of generic medicine. DMC is located in Jordan, Middle East. Generic medicines are also referred to as generic drugs or simply as...
Executive Summary This report aims at analyzing and evaluating the possibilities of Walmart, a well-known American retail corporation. The task is to explain how Walmart should develop and introduce new business strategies to be more competitive and gain popularity among people around the whole world. The customer-oriented strategy is offered...
Abstract Apple Inc. and Samsung Group are multinational corporations, which have dominated computer and electronics industries owing to the innovativeness, creativity, and novelty of their products. These multinational corporations have expanded their operations into different countries in a bid to expand their market share. Apple Inc. came into existence in...
Introduction Emirates Telecommunications Corporation [Etisalat] is the market leader within the Gulf Cooperation Council [GCC] telecommunication industry. The firm was established in 1976 and it operates as a public limited company. The firm has optimally positioned itself as a blue-chip multinational corporation. The firm’s headquarters are located at Abu Dhabi...
Introduction Operational efficiency influences an organization’s competitiveness, hence its long-term competitiveness. This aspect underscores the importance of investing in effective operational processes, technologies, and procedures to achieve the intended goals and objectives. However, the implementation of organizational processes, procedures, and technologies is a complex undertaking. Most organizations experience challenges in...
Abstract This paper dwells upon the use of international HRM strategies at Emirati companies. Practices used at Al-Futtaim Group and Friends Provident International are considered with a specific focus on expatriates’ recruitment, performance management, training, and compensation techniques employed. Al-Futtaim Group is a large Emirati company operating in such spheres...
Introduction Emirates Airline is a fast growing airline company located in Dubai. The company is entirely a property of the administration of Dubai. Its growth is associated with its strategic position and the rapidly growing economy of the region. The management of the company also attempts to work towards enhancing...
Executive Summary The present report is devoted to the analysis of the marketing strategies of Etisalat and du in the UAE market. The theory of the marketing mix is described to offer the theoretical ground for the analysis; the relevant features of the strategies of the companies are then described...
Introduction The aviation industry will remain competitive and challenging for current operators. Many of the circumstances making its challenges are external; however, management issues and strategic positioning of individual airlines have a significant role to play in ensuring that airlines remain successful. United Airlines, which is the subject of this...
Introduction and Overview The Importance of CRM Retailers have struggled for loyal customers using a variety of tools. The focus on prices has been one of the most widespread strategies to achieve this goal (Ray 2010). Nonetheless, in the era of social networks and universal connectedness, the development of proper...
Introduction This study focused on the study of the change management process within the Al-Falak Company that I worked for before I left for further studies. My work was in the capacity of a sales support representative within the Al Falak electronic equipment & supplies Company that provides Information Technology...
This case study incorporates Nike’s strategy, industry analysis, problems and solutions. Read the essay about Nike Business strategy, its digital marketing, corporate strategy, financial position, ethical issues, and more Nike’s Background Nike is an American-based multinational company that is involved in the design, development, production, and global marketing of sportswear,...
This paper provides the findings related to the analysis of Ford Motor Company’s current position in the industry and its competitive advantage. According to the results of the external and industry analyses, the competition in the U.S. and global automotive industries are strong, and it explains the company’s focus on...
This paper seeks to find effective marketing strategies that Red Bull firm can use in order to find effective ways of achieving growth in the global market Background of the Study Red Bull is one of the leading global energy drink companies that have its headquarters in Thailand. Founded in...
Company background Emirates Airlines was founded in 1985 in the United Arabs Emirates (UAE). The firm is entirely owned by the Dubai government and it ranks as the largest airline company in the Middle East. The firm’s operations entail providing customers with commercial air transport services. It is estimated that...
Management information system has gained a lot of relevance in the recent past as an appropriate way of managing information on various transactions that take place within an organization. According to Heijden (2009), management information system refers to, “A general term for the computer systems in an enterprise that provide...
Introduction Emirates Airways is currently the leading airline in the Middle East. This firm was started in 1985 by the Emirati government. There was a rising concern that some of the international planes that were plying the route were avoiding the route and this was causing a lot of inconveniences...
Introduction Toyota Motor Corporation is one of the leading automobile manufacturers in the global market. The company was founded in 1924 as Toyoda Automatic Loom Works as a cloth company. It started using the Toyota Production System, which enabled it to venture into the automobile business in 1933 (Gao &...
Executive Summary The significance of MT has been growing exponentially for the SO due to the need for connecting the crucial ports of Musandam and allowing people to enjoy the beautiful views of the Muscat River. NFC has been delivering unique services to address the specified concern and assist people...
Executive Summary Supply chain and procurement are essential for better cost performance in any industry or business. Many organizations center their procurement efforts on cost optimization, yet such an approach may not be sufficiently effective in the modern, highly volatile market. The improvement of profitability through supplier collaboration, the enhancement...
Executive Summary Automotive Fun and Service LLC is an innovator in the car industry. It not only offers spare parts for Toyota vehicles but also combines store, repairs, and information service. Creating a perception of a café’ and friendly atmosphere clearly differentiates the company from its competitors while the well-trained...
Purpose Salesforce is a leviathan, a real force within the CRM sector, but it can ill afford to become complacent and risk becoming the Nokia of CRM world. The purpose of this report is to crystallise the challenges that Salesforce faces in remaining relevant and garnering new business; to identify...
Executive Summary Apple Inc is one of the leading manufacturers of electronic products globally. Besides the production of computers and other electronic products, this firm is also known for the production of phones. iPhone 5 is one of the newest series of phones that this firm has produced in the...
Executive Summary The present case deals with the complex nature of change management. The merging of two companies, Holiday Seekers and Small World, which are travel agencies, requires careful planning and addressing multiple issues. The key issue at stake, in this case, is that mergers tend to fail because of...
Abstract This paper is a strategic audit of Whole Foods Market, right from its inception to 2004 where the case study ends. The first part gives a synoptic overview of the company as presented by Wheelen & Hunger (2010). It is then, followed by a comprehensive analysis of the company’s...
Executive Summary Most mobile companies produce handset devices such as Smartphones that vary in terms of size and usability. The current market for such Smartphones portrays a neck-to-neck competition in terms of market share and consumers. In the global market, the leading companies that produce Smartphones include Apple, Samsung, BlackBerry,...
Executive summary McDonald’s is one of the largest companies that specialize in fast food in the whole world. The company has experienced expansion businesswise to feature a global scale. However, McDonald’s faces a number of challenges in its operations. One of the main challenges is the stiff competition from fast...
