197 Competitors Analysis Research Papers & Essay Examples

📝 Competitors Analysis Research Paper Examples

1. Lush Cosmetics Marketing Plan – Strategies & Issues
   How to describe Lush marketing strategy? 🧼 This essay researches Lush Cosmetics marketing plan and Lush competitive advantages. 📊 Read the paper to learn more about how Lush produces and sells the best fresh handmade cosmetics. ✨
2. Barclays Company Marketing Plan
   The purpose of this assignment is to develop a marketing plan for Barclays PLC basing on analysis of the Barclays PLC situation, its market overview, SWOT and competitor analysis.
3. Mobily Company: Marketing Strategy Plan
   Mobily is a Saudi Arabian internet and a telecom service provider that is operating as a private company. Its main internet products rely on mobile broadband and fixed broadband technologies.
4. Eastman Kodak Company's Marketing Analysis
   Eastman Kodak Company has been operation for more than a century and has expanded its market from the US to all regions across the globe. The company was started by George Eastman.
5. Starbucks and BO's Coffee Competitors
   Now business competes based on business operations and customer perceptions. Customers buy from competitors because of simple factors: branding, atmosphere, and affordability.
6. Air Arabia Case Study: Strategy, CRM, & Competitors
   Air Arabia is among the leading low-cost carriers in the global airline industry. The airline is mainly based at the Sharjah International Airport in the United Arab Emirates.
7. Arab Online Inc Company: E-Business Plan
   The new e-business will target this market segment to address the market gap. The company will be known as Arab Online Inc. It will specifically focus on delivering various electronic products.
8. Ocean Beauty Center: Business Proposal
   Ocean Beauty Center will be a full-service beauty and care salon committed to the provision of superior client contentment through offering quality products and exceptional services.
9. Apple Inc.'s Internationalization Marketing Capacity
   Apple Incorporation has managed to retain its top position as the most valuable brand in the global market, edging out other reputable companies.
10. Hilton Worldwide Company and Its Competitors
    Hilton is an international organization that provides hotel and hospitality services to clients across North America and the rest of the world.
11. British Gas Strategic Objectives & Management
    Writing about British Gas strategic objectives? ⛽ The paper discusses differentiation, customer satisfaction, and other British Gas facts. 🛢️Read attentively to learn about British Gas performance in the energy sector in the UK. ✅
12. Levi’s Company: Marketing Strategy
    This report evaluates Levi’s present marketing strategy comparing it with its main competitors and gives recommendations on what the company must do to improve its performance.
13. Absolut Vodka Target Audience & Marketing Planning
    Searching for Absolut Vodka target market? 🍸 21+! Absolut Vodka has adopted different strategies in its marketing planning. 📈 Read the paper to figure how Absolut Vodka target audience has changed over the years due to the market and the organizational strategies. 🔍
14. Coca-Cola Company’s Sustainability Initiative
    This study will help develop a strategy that can be used by the Coca-Cola Company to ensure that its operations are environmentally sustainable.
15. Emirates Airline Company's Case
    The aviation industry of the United Arab Emirates plays a significant role in the growth of the region’s economy. This report focuses on the case of Emirates Airlines in UAE.
16. Canterbury Company: Consumer Behaviour and Marketing
    This report will discuss an integrated marketing communication strategy for Canterbury of New Zealand or the Canterbury Clothing Company.
17. ABZ Cleaning Services Marketing Plan Proposal
    ABZ is a new company in the business and family hygiene market. The management wishes to introduce a new product called ‘ABZ cleaning service’.
18. GlaxoSmithKline Company Marketing Plan
    This paper provides a marketing plan for GlaxoSmithKline Company. It provides an analysis of the forces that prevail in the market for pharmaceutical products.
19. Abayas Website
    The proposed Abayas Website will be an online-based business in the form of a website that will enable Emirati women to order Abayas without going to the shop.
20. Starbucks’ Performance and Management Practices
    The total success of the corporation is stipulated not only by the exceptional quality of the products but by the relaxed atmosphere and an excellent customer treatment approach.
21. Adnams Company: Marketing Approach Redesigning
    The framework designed by the Adnams Company to address marketing issues may pose a significant threat to the firm’s success.
22. Staples Incorporated's Strategy
    Staples Inc. has been in the office supply business for decades. It sells a range of office products and offers technology solutions.
23. Kopi Luwak Coffee Company Marketing Strategy
    The analysis of the various management and marketing principles worthy of consideration in the event where an organization plans to venture into international market.
24. Tesla Internal Environment & Tesla External Strategy Analysis
    Analyzing Tesla’s strategy in the global environment 🌎 ? Tesla operates in an automotive industry 🚗 that is exposed to political instabilities in major markets, although government incentives have helped in the development of EVs.
25. Ford Motor Company: Redefining Strategies
    This paper discusses the business-level strategies deployed by Ford Motors and how the company's values can be better linked in order to create value for the company.
26. General Motors Company's Strategies and Policies
    This paper explores the company by analyzing its inception and performance history, the business strategy, and the policy adopted over the years.
27. Bank of America: Internal and External Factors
    This paper provides internal and external analysis of Bank of America using the Resource-Based View and value chain analyses.
28. Apple Company's Current Marketing Strategies
    In this study, the researcher will be interested in investigating the current marketing strategies of Apple Inc, and how effective they are in addressing the issue of competition.
29. Gucci Brand and Target Market Analysis
    Gucci is a very strong well-established brand with few weaknesses, but it exists in an environment that offers multiple threats.
30. Kentucky Fried Chicken (KFC): Strategic Management
    Kentucky Fried Chicken (KFC), is a world renown fast food brand. The company is based in the United States but has expanded its operations in numerous countries world wide.
31. British Airways: Company Overview
    British Airways is one of the largest airlines companies in Europe and around the world. It was formed in 1974 and it is the flag carrier company for the United Kingdom.
32. International Marketing: The Analysis of the Market
    This paper discusses the important aspects that are necessary before getting into the new business venture. This analysis is vital for the purpose of expansion.
33. Mambo and Its Branding Strategy
    The discussion of Mambo and its branding strategy shows that the brand itself is strong but lacks relevance, which makes the brand irrelevant to the target customers
34. Google’s Business Strategy and Will Show a Thorough Analysis of It
    This paper examines Google as a company including its history or origin, its growth, products and services, and the business model it has adopted over the years.
35. Case Analysis of Google Inc
    Within a single decade, Google has jumped from an Internet based start-up to the prevailing contestant in the Internet advertising pedestal on search engine technology by the use of Information Technology.
36. Txiv Smart Meter Prototype Analysis
    One way of enhancing profits is through mass production of the TXIV smart meter which involves mass procurement of raw materials.
37. Sugar Producing Firm's Market Trends
    The sugar-producing firm described in this paper is free from market imperfection and the invisible hand of demand and supply is left free to determine the trends in the market.

💡 Essay Ideas on Competitors Analysis

1. Global Gadgets Imports Firm's Marketing Strategy
   Product diversification will be achieved through the introduction of housewares goods as part in addition to the existing product line of Global Gadgets Imports.
2. Triwa Incorporation's Marketing Plan
   Triwa Incorporation is a private limited company that is was established in 2006 within the non-alcoholic drink industry.
3. Triumph Spares Limited Company Analysis
   Since its inception the firm has been committed to maintaining good relationship with the customers that had been established by the Standards Triumph Limited.
4. Marketing Strategy for Sainsbury
   Sainsbury’s is looking into expanding its portfolio and entering untapped geographical areas. Its focus is on providing quality products at fair rates.
5. Marketing Strategy for Asda
   Asda is a retailing store which is a subsidiary of Wal-Mart. The retail store is based in the United Kingdom and is among the largest retail store in the United Kingdom.
6. TESCO – The Customer Relationship Champion
   The paper analyzes the competitive environment TESCO operates in by using Porter's five forces model to determine whether retailing is an attractive place to compete.
7. Qantas’ Resource- Base Analysis and Competition
   The document describes the internal and external environment of Qantas airline in terms of its management and strategy to compete in the industry environment.
8. Triwa Incorporation: Marketing Plan
   The company description is illustrated by identifying the firm’s past financial performance, human resource base and mission statement.
9. Drax Group PLC: Marketing Plan
   Drax Group plc is an independent British power generation player with the largest coal-based power plant all over the Western Europe.
10. A Tourism Product's Marketing Plan
    The paper aims to illustrate how the firm can effectively launch the product in the market and attain a competitive advantage both in the domestic and foreign markets.
11. Marketing Analysis of GameStop
    This research deals with a market analysis of Game stop and its ability to use e-marketing theory, its competition, customers and marketing needs, target market profile, etc.
12. The Bank’s of America Standards and Tactics
    Description and analysis of the Bank of America standards and tactics in marketing segmentation which help in the building up of excellent products in the industry.
13. Industrial Research of MAN Group UAE
    The aim of this assessment report is to examine the issues facing MAN Group UAE, the exclusive suppliers of MAN trucks and equipments in the United Arab Emirates.
14. Australian Wine: Media Buying and Planning
    Australian Vineyards have been in the market since 1889, this is an indication that they have a vast wealth of experience in wine production.
15. Florist Boutique + Café: Business Plan
    The business plan is going to be prepared on a combined flower shop and coffee house known as “Florist Boutique + Café”.
16. Ryanair – The Low-Fares Airline
    The purpose of this paper is to study the case of O' Higgins “Ryanair – the low-fares airline’’. The paper considers the environmental issues of the European airline industry.
17. Apple Computer, Inc. Research Paper
    Apple is an American computer technology company and has expanded the retail outlets of its products all over the world and earns over $10 billion from its sales.
18. Saudi International Petrochemical Company (Sipchem) Analysis
    Effective management is very important, and companies should therefore have a proper management body so that effective decisions are executed by the officials.
19. Yellow River University: Marketing of Private University
    Yellow River University of Science and Technology image and positioning are factors which influence student loyalty and success.
20. Aloha Airlines: Marketing Strategy
    Aloha Airlines had its headquarters in Honolulu, Hawaii. The Airline operated in Honolulu International Airport.
21. Hot Nodle: A New Product's Marketing Plan
    A new product enters the market as the result of the innovative steps in the new product development process. The new product is a brand of noodle called the Hot Nodle.
22. International Business Machines
    International Business Machines is a multinational public limited company which deals with technology within the diversified computer system industry.
23. The Role of Tourism and Hospitality in the Australian Economy
    The Australian hotel industry is competitive due to its lucrative nature. It is important to formulate effective marketing strategies to make it attain a high competitive edge.
24. Red Rhino Brand's Macro, Financial and Human Resource Analysis
    Analyzing Red Rhino's environment in terms of its strengths, weaknesses in order to how it can use them to take advantage of the opportunities that are offered by the environment.
25. Aussie Pooch Mobile Pty: Strategic Plan
    The main success factors include the popularity of the brand among customers and franchisees and the increase of the company revenues.
26. College of Business at Florida Institute of Technology: History, Structure, Strategic Recommendations
    The college provides the high quality education, based on the world business experience, and pursues the aim to prepare the graduates for the variety of business professions.
27. Product Packaging Designing Kimberly Clark Company
    The report relates to Kimberly Clark Company which deals with the production of a wide variety of consumer products.
28. Market Share of Lowe’s Corporation Improving
    The competitor analysis of the Lowe’s market share shows that the company actually needs strategies for improvement.
29. Bupa Insurance Company's Internet Strategy
    The Bupa Insurance company has benefited a lot and has grown tremendously because of the use of internet business strategies.
30. Apple Stores Retail Mix Analysis
    The paper keenly describes Apple’s retail mix, variety and assortment of merchandise, sustainable competitive advantage and Customer Relationship Management.
31. Marketing Fundamentals to Magnolia Web Studio
    Demonstration of the applicability of the marketing concepts to promote the website Magnolia Web Studio. The paper contains an overview of the general marketing concept
32. Business-to-Consumer DVD E-Commerce Business
    In the B2C model, trade occurs when a client and a certain business are linked through an e-commerce site. The paper provides the case study for proposal DVD E-commerce Business.
33. Zain Company's Electronic Marketing in Saudi Arabia
    Zain Company has failed to focus on marketing mix elements that deal with services offered by the company such as people, process and physical evidence.
34. Asda Stores' Strategic Marketing
    The report evaluates and analyzes the current marketing strategies of Asda and proposes changes in its strategic planning and channels of distribution.
35. Downfall: An Overview of British Motorcycle Industry
    The UK Motorcycle Industry Downfall - An overview of the causes and possible solutions to the problems and challenges the industry faces.
36. Marketing Communication: A Chocolate New Brand: Testty
    Testty is a new brand of chocolate. The aim of coming up with the product was to satisfy the current health needs as well as leisure activities of the users.
37. Autonomy Corporation's Marketing Communication Plan
    The objective of this paper is to draw up a market communication plan for the Autonomy Corporation company for one year or 12 months.

👍 Good Competitors Analysis Essay Examples to Write about

1. Entrepreneurial Characteristics and Market Challenges
   The market challenge significantly helped the team gain knowledge on some of the factors that ought to be considered when determining the potential of any business or market.
2. Recession Impact on Car Manufacturing Industry: Toyota Company
   The entire paper has considered the strategic issues, competitive advantages and some drawback of Toyota Company in present recessionary period.
3. Coca-Cola: Company Marketing Analysis
   Coca-cola Company, having been in business for over 100 years, has undergone a lot of innovation and re-evaluation for its products, and this is what has kept it afloat for all these years.
4. The International Health and Fitness Centre: The Gyms Strengths, Weaknesses
   The report will establish which among the gymnasiums studied, offers its clients the best value for their money.
5. External Analysis in the US Retail Industry
   The US retail market is full of political influence since it includes the people and the people are the building blocks of all politics.
6. Atmos Energy Corporation's Strategic Analysis
   The work carries out a strategic analysis of Atmos Energy Corporation, examines the history of the company from the moment of its foundation to the present day.
7. Enterprise 'Rent-A-Car' and Its Business Strategies
   Enterprise Rent-A-Car is the largest car rental company in North America. It has over the years focused its operations on off the airport car leasing services.
8. Authentic Japanese Cheese Tarts in UK: Business Plan
   By providing authentic Japanese cheese tarts, our customers will feel like they are back in Japan when they are just at a Selfridges store somewhere in the UK
9. Management Strategies for Almarai Company
   These are the significant factors to check the effectiveness of the newly incorporated growth strategy of market entry of Almarai in the Gulf region with market penetration tools.
10. Critical Reflection: Team Work and Project Management
    The innovation world has undergone major transformations. This has in turn called fro more calculated measures and approach towards product development management.
11. An Application for Smart Toys: Exploring the Toy Industry Opportunities
    This paper will address the process of developing, marketing, and selling the latest application for Smart Toys.
12. Digital Marketing Case Study - Charles & Keith
    Having gained huge power in the fashion industry, Charles & Keith has entered the digital market, spreading its influence across the globe.
13. Digital Marketing Presents Opportunities and Challenges to Organizations
    The purpose of the following paper is to investigate the opportunities and challenges that digital marketing presents to organizations.
14. Consumers, Competitors and Opportunities
    The segment analysis is a critical step in understanding customers and competitors as well as identifying opportunities.
15. Coca-Cola Company: Difficulties of Global Organization
    Coca-Cola being a global organization has confronted numerous difficulties. It has handled the issues productively and manages to uphold its brand image.
16. AT&T Corporation's Competitive Strategy
    This paper seeks to establish the most effective ways of employing strategies within organizations by conducting an environmental scan on AT&T Corporation.
17. Cheryl Sharpton’s Clinical Group’s Analysis
    The business known as Cheryl Sharpton’s Clinical Group will be concerned with giving advice providing administrative services to medical practitioners.
18. Apple Inc.: Smartphone Industry
    This report will focus on Apple's primary segment of sales and marketing, which are mobile smartphones known as the iPhones, a globally recognized product and brand.
19. Airbnb Strategic Analysis
    Airbnb is an international marketplace specializing in hospitality by offering arrangements for temporary and short-term lodging in cities around the world.
20. Noon Company Analysis
    At present, Noon maintains partnerships with local vendors and provides the region’s customers with a wide choice of products.
21. Malaysian Airlines' Marketing Plan Critique
    This critique assesses the marketing plan of Malaysian Airlines under the scrutiny of the theoretical framework chosen, as well as the scope, and precision of the data provided.
22. Lord of the Fries: Business Analysis
    "Lord of the Fries" is a fast-food restaurant that was started in Australia Melbourne and continues to exist with all locations there.
23. Management Report: Tesco Personal Finance
    This management report has discussed Tesco’s strategy, the current position in recession, and justification of their strategy.
24. Zillow Group Inc.: Company Analysis
    The paper provides a detailed background analysis of Zillow Group and products that it offers. The discussion then focuses on a pricing strategy that Zillow uses.
25. Financial Overview of an Australian Company David Jones Ltd.
    The purpose of the paper is to analyze the financial stability of David Jones. After considering all the ratios, an investor would find it valuable to invest in this company.
26. Advantages and Disadvantages for Launching the E-Commerce Business for BoF Fashion
    Business of Fashion (BoF) is an organisation operating in the journalism industry to provide evidence-based advice, ideas and career-building tools.
27. NIO: Environment and Competitors Analysis
    NIO is a Shanghai-based Chinese car manufacturer specializing in the design and development of electric vehicles.
28. Virgin Blue Holdings: Financial Statement Analysis
    The purpose of this report is to analyze the financial performance of the Virgin Blue Holdings basing on the annual information provided by the company.
29. Take-Two Interactive Software Inc Analysis
    The aim of the paper is to provide the business performance analysis of the company and define the entire industry environment, emphasizing the aspects of the company’s strategy.
30. Apple Inc.'s Company Analysis and Financial Report
    Apple Company is an American multinational company that designs and manufactures consumer electronics and software products.
31. Newmont Mining Corporation's Stock Analysis
    This paper will serve as a stock report that advises investors as to whether possible investment decisions with Newmont Mining Corporation.
32. Research Paper on Goldcorp Inc.
    This paper will try and look at the factors that have prospered the company abreast and also look into the unexploited channels.
33. Du Company: Review
    Du telecommunication UAE is an organization that operates in the UAE by providing telecommunication products and services to the entire UAE population.
34. Edison International (EIX) Holding Company
    Edison International is part of the electric utility industry. It is the holding company for California Edison Company (SCE), Edison Mission Energy (EME), and Edison Capital.
35. Users and Their Needs in Accounting
    This paper seeks to develop an argument on why satisfying multi-user needs is quite easy in accounting. The concepts explored include the process of conceptual induction framework.
36. The Use of Product Line Concept
    This paper explores the theoretical framework of product line management with empirical evidence from the Innocent Drinks Company with a view of analyzing its current product mix.
37. Google Inc.'s Competitors and Financial Ratios
    The purpose of this memo is to analyze the ratios of Google Inc. and provide the strategies that the organization can undertake in order to be competitive in the economy.

🎓 Simple Research Paper Examples with Competitors Analysis

1. Gazprom: Actual Capitalization, Profitability, Threats
2. Analysis of Union National Bank
3. Tesco Plc Company's Business Environment
4. Marketing Analysis: Aramex
5. Asian Inc.'s Situational Analysis
6. Flip-Flops in the United Arab Emirates Market
7. Coca Cola: Marketing, Strategy Analysis
8. Business Plan For a Proposed Company Key Business
9. Business Systems Analysis in the Fashion Retail Sector
10. Monsoon PLC Analytical Report
11. Chipotle: The Company Analysis
12. JUMBO Seafood: Environment Analysis and Business Level Strategy
13. Case 10-Uber: Feeling the Heat from Competitors and Regulators Worldwide
14. EKUEP Online Store That Caters to the Food Industry: Analysis
15. Alphabet Inc. (GOOGLE) Strategic Analysis
16. Alexander McQueen Luxury Fashion House's Analysis
17. Company Analysis: Walmart Inc.
18. The Marketing of McDonald’s
19. Dyson Company Market Entry Strategy
20. Business Plan for the Proposed Chinese Medicine Clinic in Kuwait
21. Berjaya Hotels & Resorts: Marketing Analysis
22. Johnson & Johnson Firm's Economic Analysis
23. Analysis of Uber American Company
24. Product Identification and SWOT Analysis of Uber
25. Johnson & Johnson Company Analysis
26. Johnson & Johnson Pharmaceutical Company's Analysis
27. Market Analysis for CrossHelmet
28. MSH Brands Company's Analysis & Marketing Plan
29. Nike Financial Ratio Analysis
30. Ample Meeting Point: Marketing Planning
31. Surpass Freight Transport, Packaging and Logistics Company Analysis
32. Wirksworth Heritage Centre's Digital Marketing
33. Starbucks Company's Marketing Stage Analysis
34. Decorative Cosmetics Market's Practical Research
35. The Coca-Cola Company's Environmental Analysis
36. Strategic Management and Planning in Non-Profits
37. Healthcare Marketing: Pfizer and Its COVID-19 Vaccine
38. Nokia vs. Apple: Comparing Competitors
39. Blue Nile Inc.'s Market and Competitors Analysis
40. Boeing and Airbus Companies' Balance Score Cards
41. SWOT Analysis of CVS Pharmacy: Strengths and Weaknesses
42. Human Resource Management in Etihad Airways
43. Associated Brands Industries Limited (ABIL) Charles Chocolates

✍️ Competitors Analysis Essay Examples for College

1. Automatic Data Processing Firm's Financial Analysis
2. Analysis of Coastal Medical Center (CMC): Baldrige Criteria and SWOT Analysis
3. Subway Company Strategy Analysis
4. Martha Stewart Living Omnimedia Firm's Strategic Profile
5. The Tim Hortons Fast Food Chain's Analysis
6. Apple Inc.'s Financial Management and Shares
7. Ytrew Limited Company's Financial Ratio Analysis
8. Infinite Care: Market and Competitor Research
9. Market Analysis for Clothing Industry
10. Morrisons Company: Company Analysis
11. Lebanese Flower Restaurant: Case Study
12. Youth Fitness Centre Saudi Arabia: Business Plan
13. Analysis of the Russet Cup Cafe
14. Starbucks Company's Overview and Competitor Analysis
15. Boeing Company's Strategy Redevelopment
16. Planning Tools in Management Accounting
17. The Walt Disney Company Analysis
18. Organizational Characteristics and Changes
19. Public Relations Impact on Organization
20. Urban Outfitters: Challenges of Start-Up Companies
21. Raising Cane’s Company’s New Strategic Plan
22. Kroger Company: Ratio Analysis
23. Kono Company's Strategic Analysis in 2021
24. Restate Company's Goals, Mission, Funding, Marketing, and Pricing
25. Retail and Distribution Entrepreneurial Venture
26. Investigation of a Management Issue: The Coca-Cola Company
27. Apple Inc. Company Analysis. Background Information
28. Analysis of the Emirates Airlines
29. Netflix Company's Digital and Social Media Marketing
30. Sony Corporation's Stance in the Market
31. Fun Boutique Hotel's Business Plan
32. Leadership for Strategic Execution & Human Capital
33. Truist Bank vs. Bank of America Comparison
34. Active Retirement Facility: Marketing Goals, Target Markets, and SWOT Analysis
35. The Tea and More Company's Problem and Solutions
36. Advertisement Plan for Starbucks
37. Costco Common Stock Analysis
38. Colgate Palmolive Company: Colgate Toothpaste Products
39. Arrid Brand: Environmental Scan and Industry Analysis
40. Nails Zone: Business Model and Plan
41. Morgan's Healthcare Organization's Strategic Plan
42. Management: Moyon Tea Business Plan
43. Human Capital Management in Nursing Home "Active Retirement"